Regional Marketing Manager - South Europe

Role Overview

·         Regional Market Expert: Owns regional expertise on customers, applications, competitors, and market trends for Vishay’s capacitor portfolio in South Europe.

·         Regional Alignment Lead: Leads divisional capacitor strategies into regionally executable Go-To-Market actions.

·         Strategic Customer Interface: Acts as the technical-commercial representative of the capacitor divisions at key customers.

·         New Business & Demand Driver: Identifies and structures new growth opportunities based on market and application insight.

Market & Customer Expertise

·         Maintain deep understanding of customer applications, design requirements, and usage trends for capacitor technologies.

·         Identify technology shifts and emerging demand and provide structured intelligence feedback to Divisions.

Lead Divisional Strategy into Regional Go-To-Markets

·         Understand divisional roadmaps and strategic priorities and translate them into regional focus applications and target accounts.

·         Build regional customer target plans and align Sales execution with divisional objectives.

Customer Interface & Strategic Positioning

·         Conduct frequent customer engagements, including direct interaction with customer engineering teams.

·         Support strategic opportunity positioning and design-in activities.

·         Deliver competitive counter-strategies and differentiation messaging.

New Business & Demand Creation

·         Identify new business opportunities.

·         Support demand creation initiatives.

Product Requirements & Voice of Customer

·         Propose and justify new product requirements to the divisions to support roadmap discussions.

·         Translate customer and application needs into structured technical inputs for Divisions.

Sales Guidance & Cross-Functional Alignment

·         Align with Sales and FAEs on opportunity prioritization

·         Ensure communication between internal and external stakeholders

·         Align engineering and commercial interfaces across the organization

·         Support CRM transparency and opportunity tracking

Strategic Commercial Support

·         Support contract negotiations as required

·         Provide strategic pricing-positioning input

Requirements

·         Degree in Electrical Engineering, Electronics, or comparable technical discipline. Equivalent professional experience can also be considered

·         3 years + of experience in the electronics industry; passive component experience preferred but not mandatory

·         Experience working directly with customer engineering teams

·         Experience working with distributors is a strong plus

·         Proactive, structured, and independent working style

·         Strong communication skills and business acumen

·         Strong presentation skills

·         Comfortable with MS Office and Sales Force

·         Willingness to travel mainly within South Europe

·         Fluent English is mandatory with good speaking and writing skills. Fluency in at least one of the regional languages (French, Spanish or Italian) is required.