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Marketing Lead Generation Manager

Role overview

Qualifications

  • High proficiency in spoken and written English
  • Experience working with manufacturers
  • Strong communication skills with a collaborative, friendly, and proactive approach
  • Flexibility to handle both the project management and hands-on execution sides of the role

Responsibilities

  • Build targeted contact lists for prospective companies, including trade show exhibitors
  • Scrub and verify prospect lists to ensure high data accuracy before importing contacts into HubSpot
  • Maintain data hygiene across the CRM database by auditing and updating contact and company records
  • Support the execution of multi-channel lead generation campaigns

Key facts

Hard skills

Other skills

  • Communication
  • Collaboration
  • Proactivity
  • Physical Flexibility

About the company

WOW Remote Teams logo

WOW Remote Teams

  • Staffing & Recruiting
  • Startup
  • 2–10
Looking to expand your team with highly skilled, bilingual professionals? Look no further than WOW Remote Teams! We specialize in providing US-based companies with custom, reliable, and affordable teams featuring top 1% talent from Latin America. Our hassle-free process begins with finding and prescreening the best candidates for your needs. You make the final decision while we handle all the contracts, payments, and local employment laws. Best of all, you can save up to 30% on salary expenses with no recruitment, placement, or consultation fees! Simply pay a flat biweekly or monthly fee, just as you would with any other employee. Our recruiting and search process is thorough, consistent, and targeted, utilizing a variety of resources to identify, attract, and present the best candidates to our clients. With our services, you have the opportunity to select the best talent for your company and provide candidates with new career opportunities. Choose WOW Remote Teams for a hassle-free, affordable way to build a team of highly experienced, bilingual professionals, including software and web developers, executive assistants, designers, social media managers, content creators, CSR, and more. Located in Phoenix, Arizona, we're here to help you succeed.

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Job description

This is a remote position.

Our client is looking for a Lead gen manager/associate to drive their B2B lead generation efforts and manage end-to-end marketing campaign execution. They are a B2B supply chain solutions and business development firm that partners with manufacturers to help them enter and expand within new markets.

This position suits a proactive, collaborative professional who thrives on both strategic campaign project management and hands-on execution. The ideal professional is comfortable leading weekly stakeholder conversations, keeping cross-functional tasks on schedule, and maintaining clean, actionable CRM data as the marketing strategy evolves.

Responsibilities

  • Build targeted contact lists for prospective companies, including trade show exhibitors, utilizing LinkedIn and Seamless AI to pinpoint key decision-makers
  • Scrub and verify prospect lists to ensure high data accuracy before importing contacts into HubSpot
  • Maintain data hygiene across the CRM database by auditing and updating contact and company records
  • Support the execution of multi-channel lead generation campaigns, including cold email outreach and physical marketing boxes
  • Track campaign performance metrics and compile clear reporting on outreach results and pipeline impact
  • Partner with key stakeholders to define campaign objectives, target audiences, and execution roadmaps
  • Lead weekly stakeholder meetings, drive the campaign action item list, and manage project timelines to keep all initiatives on track
  • Segment prospect lists by industry vertical, company profile, and buyer persona to tailor outreach messaging
  • Coordinate follow-up workflows and lead handoff processes between marketing and sales teams
  • Monitor email deliverability, open rates, and response trends to optimize ongoing outbound sequences

Requirements

  • High proficiency in spoken and written English
  • Experience working with manufacturers
  • Strong communication skills with a collaborative, friendly, and proactive approach
  • Comfort speaking up and pushing back constructively when deadlines slip to keep projects moving
  • Flexibility to handle both the project management and hands-on execution sides of the role

Qualifications

  • Experience in the automotive or another industrial sector is preferred
  • Experience using Seamless AI for B2B contact research and list building is a plus
  • Experience sourcing prospects via LinkedIn is a plus
  • Experience managing contact imports, data hygiene, and campaigns in HubSpot is a plus
  • Proficiency with the Microsoft Suite is a plus
  • Experience leveraging internal tools and AI tools to support marketing workflows is a plus
  • Familiarity with B2B cold email outreach and direct mail or dimensional marketing campaigns is a plus
  • Experience with project management tools such as Asana, Monday.com, or Trello is a plus

Benefits

  • Full-time position
  • 100% remote
  • Flexible schedule operating Monday to Friday, 9:00 AM to 5:00 PM Eastern Time (starting a couple of hours later with workday overlap in Eastern Time is acceptable)

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