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Performance Marketer

ScalingCraft Solutions

Role overview

Qualifications

  • Strong expertise in Google Ads and Meta Ads, backed by proven performance results.
  • Demonstrated experience with international e-commerce and service-based projects.
  • Sound understanding of AI tools for ad creation, workflow support, reporting, and optimisation.
  • Proficiency in GA4, GTM, Meta Business Suite, and performance tracking.

Responsibilities

  • Manage and optimize Google Ads and Meta Ads campaigns for international e-commerce and service-based clients.
  • Develop and refine paid advertising strategies with a clear focus on ROI and profitability.
  • Conduct keyword research, competitive analysis, ad copy creation, audience targeting, and bid optimization.
  • Execute and monitor Search, Display, Shopping, and Performance Max campaigns on a daily basis.

Key facts

  • Remote from: Anywhere
  • Full time
  • English

Hard skills

Other skills

  • Time Management
  • Problem Solving

About the company

ScalingCraft Solutions logo

ScalingCraft Solutions

Marketing & Advertising

ScalingCraft is a performance-first growth partner for dental and healthcare practices that want more qualified patients, without long-term contracts or wasted ad spend. We plan, build, and manage Google Ads and Meta Ads campaigns end-to-end, backed by a 90-Day Growth Guarantee: if we don't hit the agreed lead targets, we refund our management fee. No fine print. 𝗪𝗵𝗮𝘁 𝗪𝗲 𝗗𝗼 → Done-for-you Google & Meta Ads management → AI-powered patient acquisition systems → CRM setup & automation (GoHighLevel) → Call center & appointment-setting workflows → Performance analytics & reporting dashboards 𝗪𝗵𝗼 𝗪𝗲 𝗛𝗲𝗹𝗽 → Dental practices (general, cosmetic, implants) → Behavioral health & mental health clinics → Multi-location healthcare groups → Growth-stage health-tech companies 𝗪𝗵𝘆 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 𝗖𝗵𝗼𝗼𝘀𝗲 𝗨𝘀 ✓ 90-Day Growth Guarantee — hit targets or get your fee back ✓ 16+ years of digital marketing expertise ✓ Backed by a 130+ member delivery team ✓ Harvard Business School-trained leadership ✓ End-to-end execution — from strategy to patients in the chair We don't run "awareness campaigns." Every dollar you invest is tied to measurable outcomes, qualified leads, booked appointments, and new patients walking through your door. Headquartered in Dubai, UAE | Delivery operations powered by WebindiaInc Ready to explore a no-risk growth partnership? Send us a message.

Company details

Company typeTPE
IndustryMarketing & Advertising
Company size2 - 10

Links

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Job description

This is a remote position.

About the role
We are looking for a Performance Marketer on a contract-to-hire basis to independently own and drive paid media outcomes for our international e-commerce and service-based clients. You will manage Google Ads and Meta Ads campaigns end-to-end from strategy and setup through daily optimisation and reporting. This is a remote, individual-contributor role for someone who can operate with minimal supervision. Immediate joining required.

Roles and Responsibilities:
  • Manage and optimize Google Ads and Meta Ads campaigns for international e-commerce and service-based clients.
  • Develop and refine paid advertising strategies with a clear focus on ROI and profitability.
  • Conduct keyword research, competitive analysis, ad copy creation, audience targeting, and bid optimization.
  • Execute and monitor Search, Display, Shopping, and Performance Max campaigns on a daily basis.
  • Track and analyze campaign performance, delivering clear weekly and monthly reports with actionable insights and recommendations.
  • Run A/B tests on creatives, landing pages, and ad copy to improve conversion performance.
  • Set up and manage tracking, conversions, remarketing, and attribution models in coordination with the tech/analytics team.
  • Apply AI tools such as Claude Code, Claude AI, ChatGPT, Gemini, or similar platforms to improve campaign setup, analysis, reporting, and optimization efficiency.

Must-Have Requirements:
  • Strong expertise in Google Ads and Meta Ads, backed by proven performance results.
  • Demonstrated experience with international e-commerce and service-based projects.
  • Sound understanding of AI tools for ad creation, workflow support, reporting, and optimisation.
  • Proficiency in GA4, GTM, Meta Business Suite, and performance tracking.
  • Ability to manage multiple projects efficiently in a fast-paced environment.
  • Willingness to work remotely using a personal device.


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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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