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Title: CPT-11596 Course Platform & Marketing VA
Independent Contractor – CPT-11596 Course Platform & Marketing VA/Marketing VA/Junior-Senior Level (Remote).
Overview
20four7VA is seeking offshore independent contractors to deliver remote services to clients worldwide, with a primary focus on developed markets such as the United States, the United Kingdom, Canada, and Australia.
A licensed mental health therapist and intimacy educator is seeking a Course & Marketing VA to support the development, setup, and marketing of her online education business.
The VA will initially focus on course design and setup, website integration, email marketing, social media content implementation, and marketing support. The role will involve working with client-provided content and assets and turning them into organized, polished, and engaging digital experiences.
The VA will assist with connecting the client's online course and marketing systems, including Squarespace and ConvertKit (Kit), as well as supporting funnels, Meta Ads, and daily social media content for Instagram and Facebook.
This is not primarily a content-writing or graphic-design role. The client and/or her marketing team will provide the core content, messaging, videos, and branding. The VA will focus on implementation, organization, design, setup, scheduling, and ongoing marketing support.
The position is expected to grow into additional marketing and operational responsibilities as the business expands.
Female candidates are preferred for this role, as the client anticipates that the VA may eventually support additional responsibilities involving a predominantly female audience and community. This preference is intended to support the client's desired working environment and future role requirements.
The objective of each engagement is to assist the client in improving business efficiency, enhancing service delivery, or supporting operational functions through high-quality, task-specific services rendered by a qualified contractor.
Scope of Services
Contractors will be required to provide services that align with the following client tasks:
Course Design & Setup
- Assist with designing and setting up online courses using the client's selected course platform.
- Organize course modules, lessons, learning materials, and learning paths based on client-provided content.
- Upload and format videos, PDFs, worksheets, slide decks, and other educational materials.
- Create visually organized and user-friendly course layouts.
- Assist with creating presentation materials and course assets using Canva.
- Test course navigation, links, downloads, and other learner-facing features.
- Make updates and revisions to course content as requested.
- Ensure course materials are organized and presented consistently with the client's branding.
Squarespace Website Support
- Assist with setting up and updating pages on the client's Squarespace website.
- Connect the online course platform to the client's Squarespace website.
- Add and update links, buttons, landing pages, forms, and other website elements as needed.
- Ensure links between the website, course platform, and marketing systems are working properly.
- Assist with basic website updates and troubleshooting.
- Maintain a clean, professional, and user-friendly website experience.
Email Marketing & ConvertKit Support
- Prepare and send the client's weekly newsletter through ConvertKit (Kit).
- Format and schedule emails using client-provided content.
- Manage and organize email subscribers, forms, and basic automations as needed.
- Assist with email sequences connected to the client's funnels.
- Test links, formatting, and email functionality before sending.
- Support ongoing email marketing campaigns and updates.
Marketing & Funnel Support
- Assist with the implementation and maintenance of the client's marketing funnel.
- Help organize funnel steps, landing pages, forms, email sequences, and calls to action.
- Monitor basic funnel activity and identify issues such as broken links or missing steps.
- Assist with marketing campaigns and promotional activities.
- Support Meta Ads setup and ongoing campaign implementation under the client's direction.
- Assist with uploading creative assets, organizing campaigns, and monitoring basic campaign information.
- Coordinate marketing assets across the website, email, social media, and course platform.
Social Media & Content Support
- Assist with the client's daily Reels/content implementation for Instagram and Facebook.
- Upload, format, and schedule Reels and other social media content using client-provided materials.
- Use Canva to create or adapt social media graphics, promotional materials, and other branded assets.
- Ensure captions, links, hashtags, thumbnails, and other post elements are properly formatted.
- Repurpose client-provided content into social media-ready formats when requested.
- Maintain consistency with the client's visual identity and brand guidelines.
- Monitor scheduled content and ensure posts are published correctly.
Quality Assurance & Technical Support
- Test website pages, course content, forms, emails, links, and funnels before launch or publication.
- Identify broken links, formatting issues, missing assets, or other technical problems.
- Perform regular checks of the client's digital platforms.
- Communicate technical issues and recommend practical solutions when appropriate.
- Maintain organized digital files and marketing assets.
- Follow established processes and maintain consistency across platforms.
Future Growth Responsibilities
As the business grows, the VA may also assist with:
- Community and member support.
- Additional email marketing campaigns and automations.
- Virtual event setup and coordination.
- Additional social media management.
- Marketing campaign implementation.
- Course launches and promotional campaigns.
- Additional administrative and operational marketing tasks.
Each engagement is based on a defined scope of work and is governed by an independent contractor agreement. Services must be performed professionally, with adherence to any timelines, guidelines, and deliverables agreed upon in writing.
Skills
The Contractor must demonstrate proficiency in the following, depending on the Client’s requirements:
- Female candidates preferred.
- Previous experience supporting online courses, digital education businesses, coaches, therapists, educators, or similar online businesses is a plus.
- Experience with Canva is required.
- Experience with Squarespace is preferred.
- Experience with ConvertKit (Kit) is preferred.
- Experience with online course platforms such as Circle. so, Kajabi, Thinkific, Teachable, or Mighty Networks is a plus, but Circle.so experience is not required.
- Experience with social media platforms, particularly Instagram and Facebook.
- Experience creating, formatting, uploading, or scheduling Reels and other social media content.
- Basic knowledge of Meta Ads / Meta Business Suite.
- Experience supporting marketing funnels and landing pages.
- Strong organizational and project management skills.
- Exceptional attention to detail.
- Strong written and verbal English communication skills.
- Comfortable following established processes independently.
- Able to manage multiple digital platforms and content assets simultaneously.
- Proactive, reliable, and able to communicate project updates clearly.
- Comfortable learning new software and online platforms.
- Interested in growing with an expanding online education business.
APPLICATION SOFTWARE KNOWLEDGEABLE / REQUIRED
Required:
- Canva
- Squarespace
- ConvertKit (Kit)
- Instagram
- Facebook
- Google Drive
- Google Workspace
Preferred:
- Meta Business Suite / Meta Ads Manager
- Circle.so
- Kajabi
- Thinkific
- Teachable
- Mighty Networks
- Microsoft PowerPoint
- Google Slides
- Descript
- Other email marketing and funnel platforms
Work Schedule
- Contracted Hours per Week: 10 Hours (Hours may increase based on performance)
- Scheduled Working Days: Monday through Friday (unless otherwise mutually agreed in writing)
- Daily Working Time: TBD EST
Note: The Company will make reasonable efforts to align the Assigned VA’s schedule with the Client’s preferred hours as set forth above. However, availability may vary based on time zones, capacity, and the contracted hours set in this SOW. Any changes must be mutually agreed to in writing through a revised SOW.
Terms of Engagement
- Contractors will operate under a Master Services Agreement and a Statement of Work
- This is not an offer of employment; contractors are not employees of 20four7VA or any client
- All compensation is processed through 20four7VA according to the terms of the engagement
Role Summary & Requirements
- REQUIRED SERVICE: Marketing VA
- REQUESTED EXPERIENCE TIER LEVEL: Junior, Senior Level
- Contracted Hours per Week: 10 hours/week
- Daily Working Time: TBD EST
- Scheduled Working Days: Monday-Friday
- REPORTING TO/POC: To Be Determined
- Number of VAs: 1
- GENDER PREFERENCE: Female
- LANGUAGES SPOKEN/PREFERENCE: English
- ACCENT PREFERENCE: Level A-B (Excellent Written & Verbal English Required)
- REGION PREFERENCES: Any
What we offer
- Competitive rates
- Weekly payments
- Various open roles are available
- Free training and upskilling
- Constant support and guidance
- A vibrant community always ready to support you
- And more!
