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Market Developer

Mukuru

Role overview

Qualifications

  • Grade 12 / Matric
  • Relevant tertiary qualification in Business, Commerce, Marketing, Finance, or a related field
  • Experience in Business Development, Market Development, Sales, Partnerships, or a related field
  • Exposure to Financial Services, Insurance, FinTech, Banking, or Payments is advantageous

Responsibilities

  • Champion the growth of Mukuru's Insurance offering across assigned markets
  • Increase customer acquisition, retention, and product adoption
  • Research and identify new insurance and value-added service opportunities
  • Coordinate cross-functional projects to ensure successful implementation

About the company

Mukuru logo

Mukuru

Digital Payments & Money Transfer

Mukuru is one of the largest money transfer providers in Africa and a leading Next Gen Financial Services Platform that offers affordable and reliable financial services to the emerging consumer. The foundation of our business was built by providing the continent’s migrant diaspora with safe, convenient international money transfers. From this base we have grown a wide range of products and services that take their cue from our customers’ needs and aspirations for greater financial security and a better life. To this end, we continue to build a highly robust and resilient physical and digital financial payments infrastructure across Africa that unlocks new value-added services for our loyal customers. This includes cash transfers, Mukuru Funeral Cover, and the Mukuru Card. As a fintech provider, Mukuru has underpinned its successful customer engagement strategy with the ability to ‘speak the language’ of its users and gain a grassroots understanding of the unique pain points that customers face in each market. Our engagement platforms include WhatsApp, free USSD, the Mukuru App, and the website. Customers are always able to speak to Mukuru about any challenges or difficulties with the platform, whether it’s a Mukuru agent in a physical booth, at a branch, over the telephone, or via a virtual live chat function in a language of the customer’s choosing, and often in their mother tongue. Take a walk through our Contact Centre at any time, and you’ll hear conversations in 15 languages – our very own united nations of Africa and Asia.

Company details

Company typeSME
IndustryDigital Payments & Money Transfer
Company size501 - 1000

Links

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Job description

Shape the Future of Insurance Across Africa

At Mukuru, we're building financial services that make a real difference in people's lives. As we continue expanding our Wallet and Value-Added Services offering, we're looking for a commercially minded Market Developer: Insurance to help us grow our insurance business across key markets.

This is an exciting opportunity for someone who thrives on uncovering new opportunities, building strategic partnerships, and driving business growth. If you're passionate about financial inclusion, customer-focused innovation, and making a measurable impact, we'd love to hear from you.

What You'll Be Doing

Drive Business Growth

  • Champion the growth of Mukuru's Insurance offering across assigned markets.
  • Increase customer acquisition, retention, and product adoption.
  • Work closely with Sales and Marketing teams to execute market growth strategies.
  • Enhance customer awareness by ensuring teams effectively communicate product benefits and features.
  • Identify opportunities to strengthen and optimize distribution channels.

Develop New Opportunities

  • Research and identify new insurance and value-added service opportunities.
  • Build business cases that support sustainable growth.
  • Engage with potential partners and stakeholders to establish strategic relationships.
  • Lead commercial negotiations and support partnership development.

Lead Projects and Execution

  • Coordinate cross-functional projects to ensure successful implementation.
  • Monitor project progress, manage risks, and drive accountability.
  • Collaborate with Operations, Product, Customer Service, and other teams to deliver exceptional customer experiences.

Understand the Market

  • Stay informed about industry trends, market developments, and competitive activity.
  • Analyse customer needs and market dynamics to support informed decision-making.
  • Identify opportunities for innovation and growth.

Support Commercial Performance

  • Contribute to budgeting, forecasting, and performance reporting.
  • Assist with pricing reviews and commercial evaluations.
  • Maintain strong relationships with partners and key stakeholders.

What We're Looking For

Skills & Attributes

  • Strong business development and relationship-building skills.
  • Commercial acumen with the ability to identify and assess growth opportunities.
  • Excellent communication and influencing skills.
  • Strong analytical and problem-solving abilities.
  • Highly organised with excellent time-management skills.
  • Self-starter who takes initiative and thrives in a fast-paced environment.
  • Strong networking and stakeholder management capabilities.

Experience

  • Experience in Business Development, Market Development, Sales, Partnerships, or a related field.
  • Exposure to Financial Services, Insurance, FinTech, Banking, or Payments is advantageous.
  • Experience managing projects and working across multiple stakeholders is beneficial.

Qualifications

  • Grade 12 / Matric.
  • Relevant tertiary qualification in Business, Commerce, Marketing, Finance, or a related field.

I am sure you are reading this job description and meet majority of the criteria BUT you may also still not be 100% comfortable in applying. We believe that there is a place for everyone under the Mukuru sun and we want YOU to contribute to our diverse tapestry of talent. So come on, take a leap of faith, and send your application if you meet majority of our requirements. Remember to include a snippet of how you will bring value and help us build a future of success that will help us determine where and how you may best be suited” Maybe you are just the future Mukurian we need!!

Should you be appointed in a remote/work from home role at Mukuru, it is your responsibility to ensure that you have uninterrupted internet connectivity and a ‘work-like’ environment at your home location, in order to deliver your best in terms of performance, productivity and service to our customers.

If you do not receive any response after two weeks, please consider your application unsuccessful.

NB: ALL STAFF APPOINTMENTS WILL BE MADE WITH DUE CONSIDERATION OF THE COMPANY’S DIVERSITY AND INCLUSION PLANS

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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