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SEO Performance Contractor (Performance Contract) - Remote

The Wilkinson Firm

Role overview

Qualifications

  • 3-7 years B2B SEO experience
  • Tool fluency: Ahrefs, SEMrush, Search Console, Screaming Frog, GA4
  • Schema markup, structured data, technical SEO depth
  • Documented traffic growth stories on prior client sites

Responsibilities

  • Full SEO audit across the three TWF sites
  • Keyword strategy by vertical
  • On-page optimization: title tags, meta descriptions, schema, internal linking
  • Content brief authorship for blog and resource hub pages

Key facts

  • Remote from: Georgia (USA)
  • Freelance
  • Senior (5-10 years)
  • English

Hard skills

Search Engine Optimization Keyword Research Schema Markup Semi-Structured Data Search Engine Marketing SEMrush (Software) Google Search Console

Other skills

  • Communication
  • Time Management

About the company

The Wilkinson Firm logo

The Wilkinson Firm

๐ŸŒŸ Empowering Mental and Behavioral Health Organizations with Tailored HR Solutions ๐ŸŒŸ At ๐“๐ก๐ž ๐–๐ข๐ฅ๐ค๐ข๐ง๐ฌ๐จ๐ง ๐…๐ข๐ซ๐ฆ, we specialize in providing comprehensive human resource services specifically designed for the mental and behavioral health sector. Our mission is to empower mental and behavioral health organizationsโ€”be they private practices, nonprofits, or telehealth servicesโ€”by enhancing employee engagement, promoting workforce well-being, and ensuring legal compliance. We understand the unique challenges faced by mental and behavioral health professionals and are dedicated to creating customized solutions that address those needs. Our commitment to integrity, respect, and inclusivity drives us to foster resilient workplace cultures where both employees and clients can thrive. What We Offer: ๐‘๐ž๐œ๐ซ๐ฎ๐ข๐ญ๐ฆ๐ž๐ง๐ญ ๐’๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ฌ: Targeted strategies to attract and place qualified mental health professionals. ๐Ž๐ง๐›๐จ๐š๐ซ๐๐ข๐ง๐  ๐๐ซ๐จ๐ ๐ซ๐š๐ฆ๐ฌ: Streamlined processes that focus on mental wellness initiatives to support new hires. ๐๐ž๐ง๐ž๐Ÿ๐ข๐ญ๐ฌ ๐€๐๐ฆ๐ข๐ง๐ข๐ฌ๐ญ๐ซ๐š๐ญ๐ข๐จ๐ง: Comprehensive benefits packages reflecting the unique needs of mental health staff. ๐‚๐จ๐ฆ๐ฉ๐ฅ๐ข๐š๐ง๐œ๐ž ๐’๐ฎ๐ฉ๐ฉ๐จ๐ซ๐ญ: Expert guidance on employment laws to ensure adherence and minimize risks. ๐„๐ฆ๐ฉ๐ฅ๐จ๐ฒ๐ž๐ž ๐„๐ง๐ ๐š๐ ๐ž๐ฆ๐ž๐ง๐ญ ๐’๐ญ๐ซ๐š๐ญ๐ž๐ ๐ข๐ž๐ฌ: Innovative programs designed to enhance workplace culture and satisfaction. With the growing demand for mental and behavioral health services, we believe that prioritizing the well-being of mental health professionals is essential for delivering exceptional care. Join us as we champion the cause of ๐˜ฉ๐˜ฆ๐˜ข๐˜ญ๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ฉ๐˜ฆ๐˜ข๐˜ญ๐˜ฆ๐˜ณ๐˜ด, fostering environments of support and excellence in the mental and behavioral health landscape. ๐Ÿ“ž Connect with us to learn more about how we can support your organization!

Company details

Company size2 - 10

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Job description

Engagement: 1099 contractor. Retainer + traffic share climb. Location: Remote.

A note from the founder

Organic traffic is the most durable customer acquisition channel a workforce strategy firm can own.

The Wilkinson Firm has three sites with growing intent. thewilkinsonfirm.com, hr.thewilkinsonfirm.com, hospitality.thewilkinsonfirm.com. We have founder content, real client positioning, and zero dedicated SEO discipline applied.

We need an SEO performance contractor who can build the keyword strategy, audit and fix on-page, ship content briefs, track rankings, and translate traffic into pipeline.

This is a performance role with a clear climb. Modest retainer at start. Real upside as the math compounds.

What you would do

  • Full SEO audit across the three TWF sites
  • Keyword strategy by vertical: workforce strategy, behavioral health workforce, hospitality staffing, MBE professional services, government contracting workforce
  • On-page optimization: title tags, meta descriptions, schema, internal linking
  • Technical SEO: Core Web Vitals, crawl, sitemap, robots, structured data
  • Content brief authorship for blog and resource hub pages
  • Monthly ranking and traffic reporting
  • Pipeline attribution: which organic visits convert to inbound conversations

Compensation - Climbing Ladder

Stage 1 (first 90 days, mission-aligned starter):

  • $500/month retainer for ~10 hours of strategic SEO work
  • Traffic milestone bonus: $250 at 2x organic baseline by Day 90

Stage 2 (organic traffic 3x baseline + 5 keywords on page 1):

  • $1,000/month retainer for ~15 hours
  • $500 milestone bonus per additional page-1 keyword
  • 2% of organic-sourced revenue

Stage 3 (organic traffic 10x baseline + 20 keywords on page 1):

  • $2,000/month retainer
  • $1,000 milestone bonus per page-1 keyword
  • 5% of organic-sourced revenue
  • Senior advisor track opens

Who we want

  • 3-7 years B2B SEO experience
  • Tool fluency: Ahrefs, SEMrush, Search Console, Screaming Frog, GA4
  • Schema markup, structured data, technical SEO depth
  • Content brief authorship - you can hand a writer a brief that ranks
  • Documented traffic growth stories on prior client sites

Bonus: Vertical SEO depth in workforce, healthcare, professional services, or hospitality.

Who we are not for

  • SEO consultants whose only deliverable is a 100-page audit PDF
  • Anyone who has never shipped content briefs that ranked
  • Generalist digital marketers without dedicated SEO portfolio

Before our conversation - take a look at the firm

How to start the conversation

Email: daryan@thewilkinsonfirm.com
Subject line: SEO Performance Contractor - [Your Name]

In your note, send:

  1. Sites you have run SEO for (before/after traffic numbers)
  2. Your tool stack
  3. The first 5 keywords you would target for TWF in 30 days
  4. Your weekly capacity

We respond within 48 hours. We do not ghost.

Apply once. Then go straight to the hiring manager.

After you apply, unlock the direct contact details of the people who actually make the call. A quick follow-up makes you 5x more likely to land an interview.

MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
Unlocked after you apply
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