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Email Marketing Strategist

Role overview

Qualifications

  • 2+ years running email marketing or outreach campaigns, B2B preferred
  • Excellent copywriting — can write short, direct, persuasive emails with no fluff
  • Familiarity with Mailchimp and outreach tools (Snov.io or similar) a strong plus

Responsibilities

  • Build and manage campaigns and newsletters in Mailchimp, end to end (copy, design via Canva, send, report)
  • Write cold email sequences for audiences: mid-market CFOs/business owners (service outreach) with its own tone and value prop
  • Structure every sequence with subject line variants, a hook, a clear value prop, and a direct CTA
  • Manage deliverability fundamentals — domain warm-up, SPF/DKIM/DMARC — so campaigns actually land
  • Segment lists by audience and stage, and continually test/refine based on open, click, and reply data

Key facts

  • Remote from: Philippines
  • Part time
  • Mid-level (2-5 years)
  • Email Marketing
  • English

Hard skills

Other skills

  • Communication
  • Detail Oriented

About the company

DayBook Financial Group logo

DayBook Financial Group

Accounting

At Daybook Group, we understand that your business's financial health is instrumental in its growth. By entrusting us with your accounting and bookkeeping needs, you gain a reliable partner dedicated to fostering your success. With a blend of personalized service, expert insights, and adherence to the highest standards of professionalism, we are poised to support your journey towards financial excellence. We specialize in delivering tailored and dependable financial services to businesses across Brooklyn, Westchester, Manhattan, Long Island, and beyond. With a commitment to excellence, our range of services encompasses customized bookkeeping, efficient payroll management, and strategic financial guidance. Our client-centric approach sets us apart, ensuring that each client receives a personalized financial strategy that addresses their unique requirements. Our experienced team is proficient in both on-site and remote service delivery, enabling us to adapt to your preferred mode of collaboration. At the heart of our mission is the establishment of enduring partnerships founded on trust and confidentiality. We recognize that fostering open communication is pivotal in fostering a successful working relationship. Our holistic approach involves not only accurate financial record-keeping but also active engagement in the growth trajectory of your business. Key Services: Experienced Financial Reporting with over two decades of leadership in accounting and financial management. Proven track record of driving growth, implementing strategic visions, and customized bookkeeping: We tailor our bookkeeping services to align with your industry, size, and specific financial processes. This ensures that your financial records are meticulously maintained and organized, facilitating informed decision-making. Full-Service Accounting Services, Customized Financial Solutions, Payroll Management, Tailored Bookkeeping, Strategic Financial

Company details

IndustryAccounting
Company size11 - 50

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Job description

Email Marketing Strategist

Daybook Financial Group | Remote | Full-Time

We're hiring someone to own email as a full-funnel channel — client newsletters, nurture sequences, and cold outreach to prospective clients and passive recruiting candidates.

What You'll Own

  • Build and manage campaigns and newsletters in Mailchimp, end to end (copy, design via Canva, send, report)
  • Write cold email sequences for audiences: mid-market CFOs/business owners (service outreach) with its own tone and value prop
  • Structure every sequence with subject line variants, a hook, a clear value prop, and a direct CTA
  • Manage deliverability fundamentals — domain warm-up, SPF/DKIM/DMARC — so campaigns actually land
  • Segment lists by audience and stage, and continually test/refine based on open, click, and reply data

What We're Looking For

  • 2+ years running email marketing or outreach campaigns, B2B preferred
  • Excellent copywriting — can write short, direct, persuasive emails with no fluff
  • Familiarity with Mailchimp and outreach tools (Snov.io or similar) a strong plus

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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