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SEO Specialist

Role overview

Qualifications

  • 2–4 years of hands-on SEO experience
  • Proven track record of improving rankings and organic traffic
  • Strong knowledge of on-page, technical, and content SEO
  • Experience with tools such as SEMrush, Ahrefs, Search Atlas, Google Analytics

Responsibilities

  • Drive organic search growth and increase domain authority
  • Conduct high-intent keyword research and optimize website pages
  • Conduct technical SEO audits and improve site structure
  • Track keyword rankings, traffic growth, and provide monthly SEO performance reports

About the company

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Expert VA

Are you a trailblazer in the real estate sector? Do you yearn to harness more hours in your day, delegating tasks, and focusing on the big picture? Welcome to Expert VA - where your ambitions meet our expertise. Driven by an unwavering dedication to growth, excellence, and hard work, we aren't just another outsourcing agency. We're here to shift paradigms, to reshape the way businesses operate. Imagine a world where your administrative tasks are managed by world-class virtual assistants, where each transaction is coordinated with precision, and where your digital marketing strategy is executed to perfection. That's the world we've built at Expert VA. 📌 Services Designed for Domination: ✔️ Admin REVA: Unleash unparalleled efficiency. ✔️ Executive Assistant: Making leaders more potent than ever. ✔️ Lead Generation: Seizing opportunities at their inception. ✔️ Social Media Management: Carve your legacy in the digital realm. ✔️ Transaction Coordination: Seamless, streamlined, spectacular. ✔️ Digital Marketing: Pioneering strategies to set you apart. ✔️ ISA/OSA: Unlocking the power of insightful interactions. The real estate sector awaits its next set of champions, its visionaries. Are you one? Because with us by your side, you're not just getting tasks done - you're building an empire, fostering customer relationships, and crafting stories that the world will remember.

Company details

Company size11 - 50

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Job description

This is a remote position.

About the Role

We are hiring a performance-driven Marketing Growth Specialist (SEO-Focused) to drive organic search growth, increase domain authority, and generate qualified inbound leads within the remote staffing and outsourcing space.

This role is primarily responsible for SEO strategy and execution, including keyword research, on-page optimization, technical improvements, and content structuring. Social media will serve as a supporting channel to amplify SEO-driven content and strengthen brand authority.

You will work closely with leadership to ensure measurable growth in traffic, rankings, and inbound lead generation.

Core Focus: Search Engine Optimization (Primary Responsibility – 70–80%)
Organic Traffic Growth
Conduct high-intent keyword research targeting startups, agencies, and international businesses
Optimize website pages, blogs, and landing pages for rankings and conversions
Improve on-page SEO elements (titles, headers, metadata, schema, internal linking)
Implement structured internal linking strategies

Technical & Structural SEO

Conduct technical SEO audits and coordinate fixes
Improve site structure, crawlability, and indexing
Monitor Core Web Vitals and site performance
Identify and resolve ranking issues
Content Authority & Topical Growth
Build topic clusters and pillar content strategy
Create structured content briefs aligned with search intent
Identify content gaps and competitor weaknesses
Strengthen domain authority through backlink opportunities

Secondary Focus: Social Media Support (20–30%)

Repurpose SEO-driven blog content into LinkedIn and Facebook posts
Support thought leadership positioning
Maintain a consistent organic posting schedule
Track engagement and visibility metrics

(Social is positioned as amplification — not the main growth driver.)

Performance & Reporting

Track keyword rankings, traffic growth, and conversions
Provide clear monthly SEO performance reports
Monitor algorithm updates and adjust strategy
Measure inbound lead growth from organic channels


Requirements

Requirements

2–4 years of hands-on SEO experience
Proven track record of improving rankings and organic traffic
Strong knowledge of on-page, technical, and content SEO
Experience with tools such as SEMrush, Ahrefs, Search Atlas, Google Analytics
Strong analytical and structured thinking skills
Experience in B2B, staffing, outsourcing, or SaaS is a strong advantage
Ability to work independently and own growth metrics

What Success Looks Like (First 6 Months)

Priority keywords ranking on Page 1
25–40% increase in organic traffic
Clear content cluster structure implemented
Improved internal linking and technical health score
Increased inbound leads from organic search
Consistent authority-building content distribution

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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