JO-20254: Appointment Setter/Lead Generator

This is a remote position.

General Description 

We are looking for a proactive and results-driven Appointment Setter/Lead Generator to support our digital marketing team in expanding our presence in Melbourne, Australia. The ideal candidate should have hands-on experience in cold outreach, lead generation, appointment setting, and working with digital marketing services. 

Job Responsibilities 

Appointment Setting 

• Contact potential clients through cold calls, emails, and LinkedIn messages 
  

• Qualify leads and schedule appointments with decision-makers 
  

• Coordinate calendars and manage follow-ups to ensure show-up rates 
  

• Maintain accurate appointment data and communication logs in CRM systems 
  

Lead Generation 

• Research and identify businesses in Melbourne that are a good fit for digital marketing solutions (SEO, social media, paid ads, etc.) 
  

• Use tools such as LinkedIn Sales Navigator, Apollo, or similar platforms to gather lead data 
  

• Create and manage lead lists based on industry, business size, and location 
  

• Monitor lead quality and recommend optimization strategies for better targeting 
  

• Capture key information including industry, decision-maker contact details, and marketing needs 
  

• Collaborate with the marketing team to align lead quality with campaign goals 
  

Cold Outreach 

• Craft and personalize cold outreach messages tailored for the Melbourne audience 
  

• Execute outbound email and messaging campaigns 
  

• Engage prospects through compelling value propositions and follow-up sequences 
  

• Track engagement and optimize messaging for higher conversion 
  

Digital Marketing Business Support 

• Understand the digital marketing services offered (e.g., SEO, PPC, social media, web design) 
  

• Communicate effectively the value and benefits of services during outreach 
  

• Support the sales pipeline by generating interest aligned with service offerings 
  

• Provide feedback to the marketing team on trends and prospect objections 
  

Requirements

• 3-4 years experience in appointment setting, lead generation, or sales support. 
  

• Previous experience working with digital marketing or creative agencies is highly preferred 
  

• Proficiency in Microsoft Office 365 (Word, Excel, etc.) 
  

• Strong general computer skills and technical aptitude 
  

• Familiarity with LinkedIn and other social media platforms 
  

• Strong understanding of digital marketing services (SEO, Ads, Social Media, etc.) 
  

• Familiarity with Australian business culture, especially Melbourne-based SMEs 
  

• Excellent English communication skills (spoken and written) 
  

• Proficient with CRM and outreach tools (e.g., GoHighLevel) 
  

• Proficient with task management tool like Click-up 
  

• Ability to work independently and within a team in a remote setup. 
  

• Experience working in the Australian market is a strong advantage. 
  

• Strong organizational and time-management skills with attention to detail. 
  

• Ability to perform under pressure and meet sales targets and deadlines. 
  

Benefits

• Permanent work from home 
  

• An inclusive and supportive work environment. 
  

• Competitive salary + commission structure. 
  

• Opportunities for career growth and professional development. 
  

• Supportive and collaborative team environment. 
  

• Other benefits will be offered after the probationary period.