US Hematology Marketing Manager

Company Description

At Sobi, we believe diversity drives innovation and inclusion creates stronger teams. We are committed to building a workplace where everyone feels valued and empowered to contribute.
If this role excites you but you’re unsure if you meet every requirement, we encourage you to apply. Your unique perspective and experiences could be exactly what we need. We look forward to hearing from you!

At Sobi, each person brings their unique talents to work as a team and make a difference. We are dedicated to developing and delivering innovative therapies to improve the lives of people who live with a rare disease. Our edge comes from our team of people and our commitment to patients.

Our mission and culture at Sobi North America get us excited to come to work every day, but here are a few more reasons to join our team:

• Competitive compensation for your work
• Generous time off policy
• Opportunity to broaden your horizons by attending popular conferences
• Emphasis on work/life balance
• Collaborative and team-oriented environment
• Making a positive impact to help ultra-rare disease patients who are in need of life saving treatments

Job Description

This is a remote-first position. However, due to the team's overall location, candidates must live in the Eastern or Central Time Zones.

About the Role

The US Hematology Marketing Manager provides commercial support for brand marketing strategy and tactical execution across the US hematology portfolio. This role carries meaningful cross-functional impact and requires close collaboration with internal stakeholders to drive strategic alignment, execution excellence, and measurable performance.

Candidates must be willing to travel as needed for internal meetings (estimated at less than 20%).

Key Responsibilities

Marketing Strategy & Execution

• Support and execute the commercial marketing plan for key HCP segments across multiple channels, including media, digital, print, and omnichannel
• Ensure all tactics align with brand strategy and drive achievement of defined KPIs and goals

Project Management

• Apply strong project management capabilities to ensure deliverables are completed on time, within budget, and aligned with business objectives

Performance Evaluation & Strategic Thinking

• Measure and assess the impact of marketing initiatives against defined goals and optimize plans accordingly
• Proactively generate ideas beyond existing plans to evolve strategy and execution

Print & Fulfillment

• Serve as the primary point of contact for marketing asset inventory management and fulfillment 

Meeting & Training Support

• Support the pull-through, training, and rollout of key initiatives as needed

Medical, Legal & Regulatory (MLR) Review

• Collaborate with MLR reviewers to ensure all brand materials meet medical, legal, and regulatory requirements
• Align with MLR reviewers on appropriate approval timelines to maintain efficient review cycles

Disease State Acumen

• Develop and demonstrate a strong understanding of the hematology therapeutic area, relevant disease states, and the competitive landscape

Vendor Management

• Manage external vendors and agencies to ensure delivery of work consistent with brand strategy, messaging, and tactical execution

Cross-Functional Partnership

• Collaborate with partners across Sales, Sales Training, Medical Affairs, Regulatory, Legal & Compliance, Market Access, Omnichannel, and Patient Services

Qualifications

Required Qualifications

• Candidate must be located within the Eastern or Central Time Zone
• Minimum of a bachelor’s degree
• 3+ years of experience in marketing or sales
• 2+ years working within the pharmaceutical, biotechnology, medical device, healthcare, or broader life sciences industry, including direct industry experience or client-facing consulting/support experience serving these sectors (e.g., payer, provider, hospital, healthcare services, or healthcare consulting organizations)
• Strong planning, organizational, and project management skills with the ability to manage multiple priorities in a fast-paced environment
• Demonstrated ability to collaborate effectively across cross-functional teams to support business objectives
• Strong business judgment with a commitment to high ethical, compliance, and quality standards
• Self-motivated and proactive, with the ability to work independently while coordinating cross-functional support and driving execution

Preferred Qualifications

• Experience in hematology, orphan disease, rare disease, or specialty pharmaceutical markets
• Willingness to learn or prior experience managing projects through Medical, Legal, and Regulatory (MLR) review processes
• Formal or informal project management experience is helpful
• Experience supporting multiple brands or indications simultaneously
• Demonstrated ability to evaluate performance metrics and optimize marketing plans based on business insights and analytics

Additional Information

Compensation and Total Rewards at Sobi

At Sobi, we are dedicated to providing our employees with a comprehensive and industry-competitive total rewards package. Our compensation philosophy is designed to recognize and reward talent, ensuring that your contributions are valued and reflected in your overall rewards.

Your total compensation at Sobi goes beyond just your base salary and annual bonus. It also includes a robust suite of benefits, such as:

• A competitive 401(k) match to support your financial future.
• Tuition and wellness reimbursements to invest in your personal and professional growth.
• A comprehensive medical, dental, and vision package to prioritize your health and well-being.
• Additional recognition awards to celebrate your achievements.

The base salary range for this role is $110,000 - $130,000. Each individual offer will be determined based on several factors, including your experience, qualifications, and location. Additionally, this role is eligible for both short-term and long-term bonuses, as outlined in the plan details.

All Sobi employees need to demonstrate behaviors in line with Sobi's core values: Care, Ambition, Urgency, Ownership and Partnership. Are you ready to be on the Sobi team? Come join a culture that empowers every person to be the person that makes a difference for rare disease.

Why Join Us?

We are a global company with over 1,900 employees in more than 30 countries and are committed to the societies where we operate. With a deeply skilled management team directing our day-to-day wins, and a Board with a stellar track record, we’re ready to take on the world’s diseases, ailments and adversity. Our people believe they have the power to make a positive impact in others’ lives because that’s exactly what we do here. If you’re seeking a career that taps into your talents in a way that makes the world a better, healthier place, we just may have a job for you.

We know our employees are our most valuable asset, and our culture conveys that. We offer a competitive benefits package, to support the health and happiness of our staff.

Sobi Culture

At Sobi, we refuse to accept the status quo. This is because we have witnessed first-hand the challenges facing those affected by rare diseases, and have used this knowledge to shape our business to find new ways of helping them.

As a specialized biopharmaceutical company, we are dedicated to rare diseases. And we see this focus as a strength. By effectively turning our research into ground-breaking treatments, we help make medicine more accessible and open up more possibilities for patients and more opportunities for those caring for them. This has been our approach since day one, but we know we can’t change the world of rare diseases on our own. Accomplishing this requires strong partnerships with patients, partners and stakeholders across the entire value chain. Together, we define how our business can create solutions that serve the needs of those affected by rare diseases while facilitating sustainable growth.

An Equal Opportunity Employer

Sobi is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All employment decisions at Sobi are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity, protected veterans and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status or protected groups by the laws or regulations in the locations where we operate.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access this website to apply for a vacancy as a result of your disability. You can request reasonable accommodations by sending an email to irina.conc@sobi.com  

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