8–10 years of experience in content marketing, content strategy, campaign management, or related roles
Strong project management and organizational skills with experience managing multiple campaigns and content initiatives simultaneously
Experience building and managing organization-wide content calendars and marketing workflows
Strong writing, editorial, and storytelling capabilities with the ability to simplify complex topics
Requirements:
Serve as a strategic partner to industry leaders, sales enablement, proposal strategists, and commercial marketing and sales leadership to translate business priorities into clear, compelling content narratives and programs
Project manage the full campaign and content creation lifecycle, including gathering insights and requirements from stakeholders, developing project briefs and content direction, and ensuring alignment to strategic business objectives
Own and manage the content calendar, including campaign timelines, dependencies, stakeholder coordination, approvals, and status tracking
Monitor competitor activity and industry trends and translate insights into content opportunities, campaign recommendations, and internal reports
Job description
Position: Content Strategist Duration 7 months.
Location – US remote – EST hours.. Interview rounds – 1 Genpact and 1 Client
Role Overview Leads the planning, coordination, and execution of content and campaign initiatives that support sales, industry, and go-to-market priorities. This role serves as the connective tissue between stakeholders, strategy, creative development, and publishing, ensuring content programs are aligned, organized, and delivered effectively across channels. The role combines content strategy, campaign planning, stakeholder management, and day-to-day project coordination across the full content lifecycle. Key Responsibilities
Serve as a strategic partner to industry leaders, sales enablement, proposal strategists, and commercial marketing and sales leadership to translate business priorities into clear, compelling content narratives and programs
Project manage the full campaign and content creation lifecycle, including:
Gathering insights and requirements from stakeholders
Developing project briefs and content direction
Coordinating channel plans and execution strategies
Managing workflow with copywriters, designers, and supporting teams
Ensuring alignment to strategic business objectives and campaign priorities
Supporting publishing and promotion of final outputs
Own and manage the content calendar, including campaign timelines, dependencies, stakeholder coordination, approvals, and status tracking
Coordinate content and campaign execution across channels including web, email, sales enablement, thought leadership, and social
Develop and maintain content themes aligned to capabilities, industries, and business priorities
Lead the creation and oversight of sales-support and thought leadership content including articles, case studies, reports, campaign assets, emails, and social content
Ensure messaging consistency and alignment across campaigns, content, and enablement materials
Continuously refine content and campaign priorities based on stakeholder feedback, market trends, and business needs
Monitor competitor activity and industry trends and translate insights into content opportunities, campaign recommendations, and internal reports
Qualifications
8–10 years of experience in content marketing, content strategy, campaign management, or related roles
Strong project management and organizational skills with experience managing multiple campaigns and content initiatives simultaneously
Experience building and managing organization-wide content calendars and marketing workflows
Experience coordinating cross-functional teams including marketing, sales enablement, design, and leadership stakeholders
Strong writing, editorial, and storytelling capabilities with the ability to simplify complex topics
Experience developing B2B content and campaigns for complex products, services, or technology offerings
Familiarity with multi-channel marketing planning and campaign activation
Experience with content and workflow management tools such as Asana, Monday.com, Trello, Airtable, or similar platforms
Experience with CMS platforms (WordPress, Drupal), CRM systems (Salesforce), and enablement tools (Highspot) is a plus
Familiarity with social media publishing and engagement tools such as LinkedIn and Sprout Social is a plus
