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Marketing Director - Defense (Europe)

Role overview

Qualifications

  • Proven ability to design and execute marketing strategy, from vision to tactical execution
  • Track record of building viral campaigns that captured global attention
  • Hands-on experience leading marketing across social, PR, advertising, and events
  • Leadership skills to manage contractors, agencies, and eventually a growing in-house team

Responsibilities

  • Develop company positioning using Blue Ocean Strategy
  • Design and execute a comprehensive marketing strategy across military and civilian domains
  • Build strong relationships with journalists, analysts, and influencers, securing coverage and media appearances
  • Develop content for company and founder accounts that drives demand, sparks interest, and goes viral

Key facts

Other skills

  • Leadership
  • Communication
  • Creative Thinking
  • Analytical Skills

About the company

Sky Spy Inc logo

Sky Spy Inc

Defense Technology

Sky Spy is a dual-use technology company developing innovative, compact, and reliable SIGINT systems for contested electromagnetic environments. Built through direct feedback from active combat zones, our products are designed alongside frontline military operators to ensure real-world effectiveness. Headquartered across the U.S. and the EU, we operate as an agile, multinational team of veterans and technologists, committed to supporting NATO and allied forces with field-tested innovation. Our long-term vision is to become the global leader in multi-domain signal intelligence - delivering trusted RF awareness across air, ground, sea, and space, and empowering users with tools designed where they are needed most.

Company details

IndustryDefense Technology
Company size11 - 50

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Job description

About Sky Spy

Sky Spy is a fast-growing dual-use startup developing next-generation RF intelligence solutions for contested environments.

We are backed by leading European VCs, combat veterans, and technologists. Our mission is to deliver intelligence that saves lives and empowers allied forces worldwide.

We’re looking for a Marketing Director who knows how to grab global attention, build a category-defining brand, disrupt the industry, and turn Sky Spy into a household name.

Location: Remote. Open to Europe/UK (Poland, Germany, France, and the UK preferred).
Work setup: The number of hours depends on the candidate's involvement. It is a Part-Time to Full-Time opportunity.
Salary depends on the candidate's experience. 
 

What You’ll Do

You’ll be the driving force behind the brand, communications, and marketing strategy. This is a hands-on leadership role where you’ll both set the vision and roll up your sleeves.

Your key responsibilities will include:
 

  • Company positioning: Develop company positioning using Blue Ocean Strategy.

  • Marketing Strategy: Design and execute a comprehensive marketing strategy across military and civilian domains.
  • PR & Media Relations: Build strong relationships with journalists, analysts, and influencers. Secure coverage and media appearances for the company and founders.
  • Social Media: Develop content for company and founder accounts that drives demand, sparks interest, and goes viral. Manage contractors/agencies to scale creative output.
  • Advertising: Plan and run targeted campaigns across relevant digital and industry platforms to reach investors, partners, and clients.
  • Events & Trade Shows: Lead Sky Spy’s presence at global defense and aerospace trade shows. Manage logistics, contractors, and booth design.
  • Budget Management: Track marketing budget, ensuring smart allocation of resources. Provide clear reporting.

What We’re Looking For

We’re looking for someone who can create impact from day one and build a world-class marketing function from scratch.

Required experience:
 
  • Proven ability to design and execute marketing strategy, from vision to tactical execution.
  • Track record of building viral campaigns that captured global attention.
  • Hands-on experience leading marketing across social, PR, advertising, and events.
  • Leadership skills to manage contractors, agencies, and eventually a growing in-house team.

Preferred (but not required):
 
  • Experience in defense, aerospace, or dual-use technology sectors.
  • Background in fast-scaling startups or companies where speed and boldness matter.
​​​​​​​
What do we offer?
  • Equity / Company Shares: Join as an early leader and own part of the company’s success.
  • Remote Work: Work from anywhere in Europe, with hybrid options if preferred.
  • Flexible Work Hours: We care about results, not clock-watching.
  • Creative freedom: We appreciate bold, creative, brave specialists who can disrupt old industry.
  • Mission-driven impact: Your work will directly support forces in the field and shape the future of multi-domain intelligence

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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