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Project / Growth Lead - Web3.0 Venture Studio

Role overview

Qualifications

  • Prior experience with growth hacking to grow social media for crypto projects or technology projects
  • Good understanding of the crypto markets and its financial instruments
  • Able to pivot approach accordingly based on market trends and needs
  • Fluent in English and working level proficiency in Mandarin

Responsibilities

  • Develop marketing and Go-to-market strategies and content plans tailored to the projects and target crypto user segments
  • Track and report on key metrics like daily active users, transaction volumes, retention rates
  • Lead the engagement plan with users to help the projects maintain an active presence online
  • Leverage influencer marketing via Discord, Telegram, Twitter etc. to build awareness in Web3 communities

Key facts

  • Remote from: Taiwan
  • Full time
  • Senior (5-10 years)
  • English,

Hard skills

Other skills

  • Communication
  • Teamwork

About the company

Tokalent logo

Tokalent

  • Staffing & Recruiting
  • Small startup
  • 2–10
Tokalent is a recruitment agency and technology platform matching Web3.0 and digital asset companies with Web3.0 specialised talent (including developers, marketing, sales & BD, back office, crypto VCs, quants, licensed personnel, senior executives etc). We aim to make Web3.0 recruitment to be more convenient and mobile centric.You may find some of our job openings on this website: https://www.careers-page.com/tokalentFor any enquiries, feel free to email enquiry@tokalent.com

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Job description

Company

The company is a Web3.0 Venture Studio in Asia 

Responsibilities

  • Develop marketing and Go-to-market strategies and content plans tailored to the projects and target crypto user segments
  • Track and report on key metrics like daily active users, transaction volumes, retention rates
  • Lead the engagement plan with users to help the projects maintain an active presence online.
  • Leverage influencer marketing via Discord, Telegram, Twitter etc. to build awareness in Web3 communities
  • Devise community programs (eg. quests) to help grow social media profile + maintain an engaged community
  • Work closely with product managers, senior management and developers to integrate marketing hooks into dApps.
  • Support layer 1 ecosystem partners on their marketing 

Requirements

  • Prior experience with growth hacking to grow social media for crypto projects or technology projects
  • Good understanding of the crypto markets & its financial instruments
  • Able to pivot approach accordingly based on market trends and or needs
  • Able to understand what the protocol does & subsequently share that information with community members who ask
  • An understanding in SocialGi, GameFi and Defi be a nice to have
  • Fluent in English and working level proficiency in mandarin
  • This is a remote role and the candidate can be based in Taiwan, Malaysia, Indonesia, Vietnam

Application options
- If you're interested in this role, click 'Apply' now. For further information and a confidential discussion, you can email Winston Tse at winston@tokalent.com

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