Demand Generation Manager

Demand generation managerAs demand generation manager you will be responsible for creating strategy, crafting programs and driving revenue. You will be an experienced inbound/outbound marketer with the ability to understand our target customer and find them where they live. Join our 100% remote distributed team. We are building a platform that we and others use as a foundation for robust mobile and web applications.  Why our team? We are a fully remote, closely knit and truly global team passionate about what we do. We are small enough that you can have a real impact and we possess deep technology and startup experience.  Responsibilities

1. Developing and executing short- and long-term multi-channel campaigns to drive leads and the sales pipeline
2. Leading A/B testing strategies and execution across all channels
3. Monitoring and optimizing campaigns and programs
4. Developing customer personas and knowing their buying preferences
5. Knowing the company’s brand and products inside and out
6. Assisting in content development to target consumers throughout the customer lifecycle
7. Identifying new markets and advertising tactics to encourage business growth
8. Measuring and analyzing campaign and marketing success