SEO Specialist (remote in Poland)

This is a remote position.

The role

You'll own SEO for luxury hotel clients across the UK, Nordics, South Africa, and Europe. Your work drives real bookings — not reports that gather dust.

What you'll actually do

→ Strategy & optimisation

• Own client SEO strategies end-to-end — from audits and on-site optimisation to link building and regular performance reviews for luxury hotel clients across multiple markets.
  
• Run audits that lead to action — technical, content, local, and link audits that turn into prioritised roadmaps, not 80-slide decks.
  
• Manage content in collaboration with copywriters and plan and deliver link-building campaigns.
  

→ Analysis & client communication

• Be the SEO voice for your clients — present results, explain what matters, keep initiatives moving. No account manager in between.
  
• Track performance using GSC, Ahrefs, GA4 — translate data into decisions clients actually understand.
  
• Coordinate with Web Dev, Paid Campaigns, and Support on site migrations and cross-functional projects.
  

→ Process & innovation

• Push SEO forward with AI — explore automation, test new tools, help shape how the Digital Team works.
  
• Contribute your own ideas to improve team processes — not just execute what's handed to you.
  

Requirements

Requirements

What we're looking for

• 2–3 years in SEO — hands-on strategy, audits, and client communication, ideally from an agency or media house.
  
• Full toolstack — GSC, GA4, Screaming Frog, Ahrefs, Senuto, Surfer SEO — comfortable, not just familiar.
  
• Link building that works — you know the techniques and have run campaigns, not just heard of them.
  
• Technical SEO fundamentals — solid grasp of how HTML/CSS affects crawling and indexing (no coding needed).
  
• C2 Polish + English B2+ — you'll work with teams and communicate with international hotel clients.
  
• Self-managed — you set your own priorities, hit deadlines, and don't wait to be told what to do next.
  

Nice to have

• Experience with international markets — UK, Nordics, CEE, South Africa.
  
• Spanish or Czech / Slovak language skills.
  
• AI tools used in SEO workflows.
  
• Advanced analytics experience.
  

Benefits

What comes with the job

• 100% remote — fully flexible, work from anywhere in Poland.
  
• Travel voucher — annual "Work with Us, Travel with Us" perk.
  
• English classes + dedicated team development fund.
  
• Medical & life insurance — co-financed, plus sports facilities access.
  
• 24 / 26 days off + 2 extra CSR days — plenty of time to recharge and give back to the community.
  
• Company retreats & events, wedding & baby packs, employee referral program.
  
• Flat hierarchy — open communication, no bureaucracy.
  
• Form of employment: Employment contract; salary range: 6,800 - 9,800 PLN gross.
  

→ Recruitment process

1. Intro call with the Recruiter (up to 45 minutes).
   
2. Home assignment.
   
3. Meeting with the Team Leader (up to 1 hour).