Marketing Strategist

This is a remote position.

Our client is looking for a dynamic and strategic Marketing Strategist to lead their digital marketing initiatives. The company is an innovative player in the direct-to-consumer skincare industry, having achieved remarkable growth and market recognition over the past few years. This is a fantastic opportunity for a proactive individual to own the digital strategy for an exciting brand.

Responsibilities

• Develop and execute a comprehensive digital marketing strategy to drive brand awareness and customer acquisition.
  

• Ideate, build, and optimize multi-touch marketing funnels to maximize conversion rates.
  

• Manage and execute paid advertising campaigns across key platforms, including Meta and Google Ads.
  

• Analyze campaign performance data to derive insights and make data-driven decisions for continuous improvement.
  

• Oversee and enhance their social media presence, aligning content with broader marketing goals.
  

Requirements

• Proven experience as a Digital Marketing Lead or Strategist, with a portfolio of successful campaigns.
  

• Expertise in managing and optimizing paid social and search campaigns, specifically on Meta and Google Ads.
  

• Demonstrable experience in building and managing marketing funnels.
  

• A self-motivated and independent work ethic with the ability to proactively drive projects forward.
  

Qualifications

• A track record of developing digital strategies that have achieved significant business results.
  

• Strong analytical skills with the ability to interpret data and translate it into actionable plans.
  

• Excellent command of English, both written and verbal.
  

Benefits

• Full-time
  
• 100% remote position.
  
• The role offers the flexibility to work from anywhere, the opportunity to make a significant impact on a growing brand, and a collaborative and dynamic virtual work environment