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Senior Manager, Marketing Analytics & Operations

Roles & Responsibilities

  • 5+ years of marketing analytics or marketing operations experience
  • Experience owning a cloud-based data warehouse environment
  • Hands-on SQL and Python experience
  • Experience with Snowflake, Looker, dbt, or similar modern analytics platforms

Requirements:

  • Design and maintain a centralized marketing analytics ecosystem
  • Consolidate data from multiple business units and marketing channels into a unified reporting environment
  • Establish KPI definitions and governance across the organization
  • Build scalable reporting and dashboard solutions for marketing leadership

Job description

This is a remote position.

Our client is a growth stage technology and data-driven commercial insurance wholesaler backed by a leading private equity firm. They are combining the worlds of insurance and technology to create an insurtech powerhouse, and are undergoing rapid digital transformation. They are building a centralized marketing analytics function and seeking a senior leader to establish the data foundation that supports performance marketing, attribution, reporting, and growth optimization across multiple business lines. 

This is a highly visible role reporting to the Head of Digital Marketing and will serve as the bridge between marketing, analytics, data engineering, and executive stakeholders. 

Employment Type: Full-time permanent
Location: Remote - MUST be physically located in the US
Compensation: $145,000-155,000 base + 15% bonus + full benefits (see below)

What You'll Do:
  • Design and maintain a centralized marketing analytics ecosystem
  • Consolidate data from multiple business units and marketing channels into a unified reporting environment
  • Establish KPI definitions and governance across the organization
  • Build scalable reporting and dashboard solutions for marketing leadership
  • Improve attribution accuracy across paid and owned channels
  • Oversee tracking architecture, tagging frameworks, conversion measurement, and data quality
  • Partner with technical teams to develop data pipelines and warehouse solutions
  • Create forecasting models, performance targets, and budget scenarios
  • Develop testing frameworks to measure incremental marketing impact
  • Deliver insights that improve acquisition efficiency and marketing ROI


Requirements

  • 5+ years of marketing analytics or marketing operations experience
  • Experience owning a cloud-based data warehouse environment
  • Hands-on SQL and Python experience
  • Experience with Snowflake, Looker, dbt, or similar modern analytics platforms
  • Strong understanding of digital marketing attribution and measurement
  • Experience integrating multiple marketing and business data sources
  • Ability to translate technical findings into business recommendations
  • Experience supporting performance marketing teams
  • Multi-brand or multi-business-unit experience
  • Insurance, financial services, marketplace, ecommerce, or other high-performance marketing environments are highly preferred
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We proudly support and partner with organizations that lift people up so everyone can succeed and thrive, and honour our candidates' experiences, perspectives and unique identity.

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