Logo for Gong

Sr. Email Marketing Manager

Key Facts

Remote From: 
Category:  Email Marketing
Full time
Senior (5-10 years)
157 - 210K yearly
English

Other Skills

  • β€’
    Collaboration
  • β€’
    Communication
  • β€’
    Detail Oriented
  • β€’
    Creative Thinking

Roles & Responsibilities

  • 5+ years in email marketing, lifecycle marketing, or a closely related role in B2B SaaS or enterprise software
  • Deep understanding of the difference between marketing email and sales emails as channels
  • Hands-on experience writing and optimizing email programs inside Marketo and sales engagement platforms
  • Proven track record running structured email experimentation programs

Requirements:

  • Own Gong's email across the full lifecycle from brand and nurture programs to sales-style outreach
  • Write, edit, and continuously optimize email copy that drives engagement and conversion
  • Support the automated sales MQL follow up and partnership with Pipeline Ops and Sales leadership
  • Build and run a structured testing program for email campaigns

Job description

Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.

At Gong, you will join a company built on innovative products, ambitious goals, and passionate people. We are shaping the future of revenue intelligence and we want people who are excited to build what comes next. You will work with a team that dreams big, moves fast, and cares deeply about the craft and about each other. Here, transparency and trust are core to how we operate, and every person has the opportunity to make a visible impact. If you want to grow, stretch, and do work that truly matters, Gong is the place to do the best work of your career.

As our Sr. Email Marketing Manager, you will own how Gong shows up in the inbox β€” across both marketing nurture programs and 1:1 marketing-supported outbound. This is a craft role for someone who treats email as a conversion channel, not a delivery task, and who is equally fluent in brand-led nurture, lifecycle messaging, and the kind of sharp, sales-style emails that get replies. You think in audiences and angles, you use data to drive messaging relevance, and you use AI to explore options and accelerate iteration without sacrificing voice or judgment.

You work alongside a technical GTM Automation & Systems counterpart who owns the underlying infrastructure, audiences, and automation logic, and together you build the most engaging, highest-converting email engine Gong has run yet.

RESPONSIBILITIES
  • Own Gong's email across the full lifecycle from 1:many brand and nurture programs to 1:few segment campaigns to 1:1 sales-style outreach that drives MQL conversion, ensuring every send has a clear audience, purpose, and next action
  • Write, edit, and continuously optimize email copy that drives engagement and conversion: nurture flows, lifecycle programs, behavioral triggers, event follow-ups, MQL re-engagement, closed-lost reactivation, and high-intent sales sequences
  • Support the automated sales MQL follow up and signal-led motions in partnership with Pipeline Ops and Sales leadership, building Gong Engage flows, reply-driving templates, and personalization frameworks that feel human, relevant, and worth responding to
  • Develop and maintain a library of email frameworks, voice and tone guidelines, subject line patterns, and reusable messaging components that scale across programs without flattening into generic SaaS-speak
  • Build and run a structured testing program, subject lines, send times, angles, CTAs, length, format, personalization depth, and turn results into documented best practices the broader team can apply
  • Partner closely with the Senior GTM Automation & Systems Manager to translate audience strategy and segmentation into messaging that matches the moment, the signal, and the buyer's stage
  • Own email engagement quality and deliverability from a content perspective: sender reputation, engagement rates, list health signals, spam triggers, and brand consistency across every send
  • Use AI tools as a core part of your craft, to generate variants, pressure-test angles, accelerate first drafts, and explore creative directions
  • Collaborate with Demand Gen, Content, Product Marketing, and Field Marketing to ensure email programs reflect current GTM priorities, campaigns, and segment narratives
  • Establish QA standards, copy review processes, and editorial governance so every email that goes out, whether from Marketing or through Engage, meets a consistent quality bar

QUALIFICATIONS 
  • 5+ years in email marketing, lifecycle marketing, or a closely related role in B2B SaaS or enterprise software, with demonstrated ownership of both marketing nurture programs and sales-style 1:1 email motions
  • Deep understanding of the difference between marketing email and sales emails as channels
  • Hands-on experience writing and optimizing email programs inside Marketo and sales engagement platforms like Gong Engage, Outreach, or Salesloft
  • Proven track record running structured email experimentation programs (A/B and multivariate testing), with the analytical rigor to separate signal from noise and turn results into repeatable patterns
  • Strong working knowledge of email deliverability fundamentals, including engagement-based reputation, list hygiene, suppression strategy, CAN-SPAM and GDPR
  • Working understanding of GTM strategy fundamentals, including ICP, personas, buying stages, and signals
  • Background working in environments where marketing email and SDR outreach are tightly coordinated (e.g., Marketo + Gong + Salesloft/Outreach + Salesforce); experience writing for or partnering with sales teams is preferred
  • Strong editorial instincts paired with strong data instincts; you obsess over the narrative, a single subject line, and the conversion rate of a 12-step nurture with equal energy
  • Collaborative systems thinker who can partner closely with a technical automation counterpart, translate strategy into messaging, and document craft so others can apply it
PERKS & BENEFITS 
  • We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
  • Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
  • Mental Health benefits with covered therapy and coaching.
  • 401(k) program to help you invest in your future.
  • Education & learning stipend for personal growth and development.
  • Flexible vacation time to promote a healthy work-life blend.
  • Paid parental leave to support you and your family.
  • Company-wide recharge days each quarter.
  • Work from home stipend to help you succeed in a remote environment.

The annual salary hiring range for this position is $157,000 - $210,000 USD. 

Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets. 

We are always looking for outstanding Gongsters! So if this sounds like something that interests you regardless of compensation, please reach out. We may have more roles for you to consider and would love to connect.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Gong recruiting email communications will always come from the @gong.io domain. Any outreach claiming to be from Gong via other sources should be ignored.


Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.

To review Gong's privacy policy, visit https://www.gong.io/gong-io-job-candidates-privacy-notice/ for more details.

#LI-MT1

Email Marketing Related jobs

Other jobs at Gong

We help you get seen. Not ignored.

We help you get seen faster β€” by the right people.

πŸš€

Auto-Apply

We apply for you β€” automatically and instantly.

Save time, skip forms, and stay on top of every opportunity. Because you can't get seen if you're not in the race.

✨

AI Match Feedback

Know your real match before you apply.

Get a detailed AI assessment of your profile against each job posting. Because getting seen starts with passing the filters.

Upgrade to Premium. Apply smarter and get noticed.

Upgrade to Premium

Join thousands of professionals who got noticed and hired faster.