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Technical Project Manager - Digital Marketing (GoHighLevel) at EX Squared LATAM

Key Facts

Full time
Mid-level (2-5 years)
English

Other Skills

  • •
    Detail Oriented
  • •
    Analytical Thinking

Roles & Responsibilities

  • 4+ years of experience in a Technical PM or Operations role within a digital agency.
  • Proficiency in Jira (Sprints, Backlog grooming, Reporting).
  • Knowledge of GoHighLevel (Workflows, Funnels, CRM management).
  • Strong technical understanding of SEO (Technical/On-page), PPC (Google/Meta Ads), and Social Media strategy.

Requirements:

  • Architect and manage complex workflows in Jira, ensuring all sprints for SEO, Ads, and Web projects are properly scoped, assigned, and tracked.
  • Build and maintain automation snapshots, funnels, and communication triggers within GoHighLevel to ensure seamless lead attribution and management.
  • Conduct technical audits and quality assurance for SEO, Paid Media, and Web/Social campaigns.
  • Aggregate data from various channels to provide comprehensive performance reports, ensuring all campaigns meet KPIs.

Job description

At EX Squared LATAM, we are a digital transformation company focused on building innovative, high-impact technology solutions that drive real business value. We partner with top-tier clients across global, regional, and local markets, fostering a collaborative, inclusive, and innovation-driven culture where your ideas truly matter.

Role Overview

The Technical Project Manager will oversee the strategic execution and delivery of integrated digital marketing campaigns. This role requires a high degree of technical literacy across multiple domains, including SEO, paid media, web development, and marketing automation. You will be responsible for translating high-level client goals into actionable technical workflows within Jira and managing lead lifecycles through GoHighLevel.

Location

  • Fully remote position within LATAM.

Contract Duration

  • Long-term

Language Requirement

  • Advanced English.

What you'll do

  • Agile Project Management: Architect and manage complex workflows in Jira,
    ensuring all sprints for SEO, Ads, and Web projects are properly scoped,
    assigned, and tracked.
  • CRM Operations: Build and maintain automation snapshots, funnels, and
    communication triggers within GoHighLevel to ensure seamless lead attribution
    and management.
  • Technical Oversight: Conduct technical audits and quality assurance for:
    • SEO: On-page structures, schema markup, and technical site health.
    • Paid Media: Tracking pixel implementation (GTM/Meta) and conversion API setups.
    • Web/Social: Deployment schedules for landing pages and integrated social campaigns.
  • Resource Allocation: Analyze team capacity to balance workloads across the creative and technical departments, preventing bottlenecks in the production pipeline.
  • Reporting & Analytics: Aggregate data from various channels to provide comprehensive performance reports, ensuring all campaigns meet KPIs.
  • Scope Management: Identify and mitigate "scope creep" by enforcing strict adherence to the project briefs and technical specifications.

What you'll bring

  • Project Management: Proficiency in Jira (Sprints, Backlog grooming, Reporting).
  • CRM & Automation: Knowledge of GoHighLevel (Workflows, Funnels, CRM management).
  • Digital Marketing: Strong technical understanding of SEO (Technical/On-page), PPC (Google/Meta Ads), and Social Media strategy.
  • Web Development: Understanding of CMS architecture, API integrations, and landing page optimization.
  • Experience: 4+ years of experience in a Technical PM or Operations role within a digital agency.

Performance Competencies

  • Precision: Exceptional attention to detail in technical documentation and task descriptions.
  • Analytical Thinking: Ability to troubleshoot tracking discrepancies and technical errors across the marketing stack.
  • Direct Communication: Ability to relay complex technical requirements to non-technical stakeholders clearly and concisely.
  • Efficiency: Proven track record of optimizing internal processes to increase agency output and profitability.

Application Requirements

  • Qualified candidates will be asked to submit a portfolio or case study highlighting a multi-channel campaign they managed from inception to completion.

Why EX Squared?

At EX Squared, we believe in building strong, collaborative teams that create meaningful impact. You’ll work alongside talented professionals across the region, contributing to innovative projects while continuing to grow your career in a supportive, flexible, and people-focused environment.

We value curiosity, ownership, continuous learning, and open collaboration, creating an environment where professionals can thrive, grow, and make a meaningful impact.

What We Offer

  • Competitive compensation in USD.
  • Access to learning platforms and professional development opportunities.
  • Flexible work environment.
  • Collaborative and multicultural teams.

Eligibility Note

This opportunity is only available to candidates currently residing in Latin America or Brazil. Applications outside these regions will not be considered.

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