2 + years of experience with marketing automation, ad platforms, email marketing systems
2+ years of Salesforce Marketing Cloud experience, specifically with Automation, Journey, and Email Content Creation features
Requirements:
Support the development of strategies to create seamless customer-friendly experiences
Own development and execution of customer journeys
Coordinate development of content needed for campaigns
Monitor performance metrics for campaigns and make recommendations for improvement
Job description
Job Responsibilities:
Support the development of strategies to create seamless customer-friendly experiences
Own development, and execution of customer journeys Coordinate development of content needed for campaignsCoordinate development of content needed for campaigns
Coordinate development of content needed for campaigns
Monitor performance metrics for campaigns and make recommendations for improvement everage digital knowledge and experience to push innovation
Leverage digital knowledge and experience to push innovation
Basic Qualifications:
Bachelors degree
2 +years of experience with marketing automation, ad platforms, email marketing systems
2+ years of Salesforce Marketing Cloud experience, specifically with Automation, Journey, and Email Content Creation features
Preferred Qualifications:
Working knowledge of Administrative operations such as managing Business Unit, Users, All Contact counts
Knowledge of SQL Activity, Import Definitions, File Transfer, Data Extracts, and Data Extensions
Proficiency in Amp script
Experience and familiarity with HTML
Experience with Advertising Studio, Mobile Studio, and Interaction Studio a plus (including, Cloud Pages, Smart Forms, Web Collect , Collect Tracking, and Social Studio)
Strong detail orientation with good organizational and time-management skills
Critical thinking with the ability to understand and evaluate all relevant data
Confidence to recommend changes to the plan as needed
