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Creative Producer

Key Facts

Remote From: 
Category:  Music Producer
Full time
Mid-level (2-5 years)
Ukrainian, English

Other Skills

  • Ideation
  • Time Management
  • Plan Execution
  • Communication
  • Empathy
  • Team Building
  • Leadership
  • Mentorship

Roles & Responsibilities

  • At least 2 years of experience as a Creative Producer or in a similar role
  • Excellence in ideation and execution across Meta (Facebook), TikTok, and Google ad networks
  • Experience creating user-generated content (UGC) and storytelling content with persuasive direct-response communications
  • Strong analytics-driven approach to performance marketing, with excellent project and time management and the ability to mentor teammates

Requirements:

  • Strategically develop and implement marketing creative strategies across ad networks (Facebook, TikTok, Google) and translate insights into actionable initiatives
  • Generate fresh, user-centric creative ideas, write briefs, and analyze user acquisition results and creatives’ performance to improve metrics
  • Conduct market research and competitor analysis to identify industry trends; share best practices and mentor junior teammates
  • Manage full-cycle creatives production from concept to final implementation; lead the team and coordinate cross-functional teams to optimize processes

Job description

Who Are We?

Welltech is a global wellness technology company with Ukrainian roots. Our mission is to build and scale wellness apps globally through state-of-the-art, tech-driven performance marketing.

We are one of the most established players in the wellness app space, and we are accelerating. Over 25.5 million people across the world use our apps — Muscle Booster, Yoga-Go, and WalkFit — to build healthier habits, move more, and feel better every day. Every subscription represents a real person making a real change in their life, and we take that seriously.

With 500+ people across hubs in Cyprus, Ukraine, Poland, Spain, and the UK, we combine the scale of a market leader and the drive of a team that's just getting started.

What We're Looking For

As our marketing team continues to evolve, we are looking for a Creative Producer to join us. If you're an expert in generating impactful concepts, collaborating across disciplines, and driving creative innovation, we want to hear from you.

Key Responsibilities:

Strategic support

  • Proactively help to improve and develop marketing creative strategy with further implementation across a variety of ad networks (Facebook, TikTok, Google).

  • Translate insights into actions that resonate with our target audience.

  • Innovate using new tools, frameworks and methodologies to enhance creative output.

Creative excellence

  • Generate fresh and user-centric creative ideas that are highly relevant to the strategy. Write briefs.

  • Analyze UA results and creatives’ performance in order to improve metrics.

  • Conduct consistent market research and competitor analysis to extract industry trends and insights. Apply this knowledge to drive innovative and effective solutions.

  • Give constant feedback and share best practices with the team. Act as a mentor for less experienced teammates.

Strong management

  • Manage full-cycle creatives’ production: from idea to final implementation. Act as a leader who motivates the team to achieve the best possible result within the project.

  • Plan and coordinate your own workload, prioritize tasks and goals.

  • Collaborate closely with cross-functional departments to optimize processes and amplify operational efficiency.

Required professional skills:

  • Minimum 2 years of relevant experience as a Creatives Producer or similar position.

  • Excellence in ideation and execution across diverse ad networks: Meta, TikTok and Google.

  • Experience in creating user-generated (UGC) and storytelling content and writing persuasive direct response communications.

  • Outstanding skills in generating creative concepts that regularly outperform the benchmarks, coupled with a proven track record of consistently achieving marketing KPIs.

  • Strong background in performance marketing that is driven by insights and analytics.

  • Excellent project and time management skills.

  • Empathetic team development skills that foster both individual growth and teamwide success.

  • Experience in presenting work with confidence and elegance. Ability to clarify underlying reasoning behind creative choices within a broader context.

  • Open and effective communication aimed at building trust with various stakeholders.

  • Operate autonomously and proactively.

  • Upper-intermediate or advanced English level.

Additional qualities that may be helpful:

  • Knowledge of the specifics of Instagram Reels, YouTube Shorts or TikTok’s algorithm, features, and trends is a plus.

  • Ability to utilize AI tools like Midjourney, ChatGPT, etc., for creating and iterating ads.

  • Profound awareness of trends within the health and fitness vertical. 

  • Experience with subscription-based applications and mobile advertising market. 

  • A genuine passion for wellness and health tech.

⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Skills assessment--> ⭕️ Meet the Leadership team

Check out some of our products

Muscle Booster — https://musclebooster.fitness/

Yoga-Go — https://yoga-go.io/

WalkFit - http://walkfit.pro

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