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Chief Marketing Officer

ELP Consult Ltd.

Role overview

Qualifications

  • Bachelor's degree in business, marketing, or related field
  • 10+ years of experience in gaming, with a focus on business operations or marketing
  • Proven track record of successfully launching and managing global products
  • Fluency in English and Mandarin Chinese

Responsibilities

  • Oversee day-to-day marketing operations, including product positioning, strategy development, and creating marketing messages and content across UA, brand/PR, community management, influencer marketing, and customer service.
  • Collaborate with the CEO to develop and implement marketing strategy for current and pipeline games.
  • Lead user acquisition and product marketing efforts to drive user acquisition, retention, and growth.
  • Manage partnerships with brand/IP partners and developers to create campaigns, promotions, and bring new games to the platform, expanding global user base with regional expertise.

About the company

ELP Consult Ltd. logo

ELP Consult Ltd.

Staffing & Recruiting

ELP is a global boutique firm providing bespoke search services as well as strategic human capital consulting solutions to a variety of client organisations. With offices in the United Kingdom, the United States and China (Hong Kong and Shenzhen), ELP partners with a broad range of clients including multinational corporations and local companies specialising in the Innovation and technology, telecommunications, alternative investment and private wealth management industries.

Company details

Company typeStartup
IndustryStaffing & Recruiting
Company size11 - 50

Links

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Job description

This is a remote position.

Job Position: Hangzhou China or Remote in the US

About the hiring company: The hiring company is a dynamic and innovative player in the gaming industry which has over 300 million players and this number is still growing. Here you will be offered with competitive pay, comprehensive benefits package, profit sharing, employee stock option, and the opportunity to work with a talented and passionate team. 

Responsibilities:
As the CMO who reporting directly to the CEO, you will play a pivotal role in shaping the future of the company by overseeing the day-to-day marketing operations of our business, from product positioning to strategy development. You should be able to development marketing message and content for all marketing disciplines, including user acquisition, brand marketing/PR, community management, influencer marketing, and customer service.

  • Work with CEO to develop and implement marketing strategy for our current and pipeline games.
  • Lead our UA and product marketing efforts to drive user acquisition and retention.

  • Collaborate with brand/IP partners to create compelling marketing campaigns and promotions.

  • Negotiate and manage partnerships with developers to bring new games to our platform.

  • Develop and execute strategies to expand our user base in global market while developing regional expertise.

Requirements


  • Bachelor's degree in business, marketing, or a related field.

  • 10+ years of experience in gaming, with a focus on either business operations or marketing.

  • Proven track record of successfully launching and managing global products.

  • Strong leadership and management skills, with experience in developing and leading high-performing teams.

  • Excellent communication and negotiation skills.

  • Fluency in both English and Mandarin Chinese is required.

Benefits

You will be offered a competitive salary (up to $500K annually depends on experience ), comprehensive benefits package, profit sharing, employee stock option, and the opportunity to work with a talented and passionate team. 

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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