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Chief Marketing Officer

Role overview

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field; master's degree preferred.
  • 10+ years of marketing experience, including at least 5 years in a leadership/management role.
  • Proven ability to develop and execute multi-platform marketing campaigns; strong expertise in digital marketing for web3, NFTs, social media, email, and search.
  • Excellent analytical, leadership, and cross-functional collaboration skills.

Responsibilities

  • Develop and execute marketing strategies aligned with company goals and objectives.
  • Manage and optimize digital marketing campaigns across social media, email, and search.
  • Analyze and report on marketing performance metrics to identify opportunities for improvement.
  • Develop and maintain brand identity and messaging across all channels, and lead the marketing team with coaching and feedback.

Key facts

Hard skills

Other skills

  • Decision Making
  • Communication
  • Leadership
  • Analytical Skills
  • Team Management
  • Strategic Thinking
  • Mentorship

About the company

Picklezone logo

Picklezone

  • Crypto & Web3
  • Small startup
  • 2–10
Welcome to Picklezone, a software company dedicated to revolutionizing the world of pickleball tournament competitions. Founded by a team of pickleball enthusiasts and tech experts, we have a passion for both the sport and for creating innovative software solutions. That's why we developing a cutting-edge tournament platform combining Web2 and Web3 features and blockchain mechanisms for tournament sports. Our platform streamlines the process of registering for and participating in tournaments, leagues, ladders, and teams making it easier for players to get involved and for organizers to run smooth and successful events. With real-time updates, easy communication, and a user-friendly interface, our platform is designed to enhance the pickleball experience for everyone. Whether you're a seasoned pro or a newcomer to the sport, we believe that our platform has something to offer. The beta launch takes place in early 2023.

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Job description

Job Summary:

We are a Pre-Series A funding crypto, web 3, and mobile app company in the sports industry, specifically Pickleball. We are seeking an experienced Chief Marketing Officer (CMO) to join our executive team and lead our marketing efforts. We are offering stock options and other very attractive incentives to the right candidate who is willing to invest sweat equity into the project for 3 to 6 months.

The CMO will be responsible for developing and executing marketing strategies that drive user acquisition, engagement, and retention across all our platforms.

Responsibilities:

  • Develop and execute marketing strategies that align with the company's goals and objectives
  • Manage and optimize our digital marketing campaigns across multiple platforms, including social media, email, and search
  • Analyze and report on marketing performance metrics to identify opportunities for improvement
  • Develop and maintain our brand identity and messaging across all channels
  • Collaborate with cross-functional teams, including product, engineering, and design, to ensure our marketing efforts align with product development and business goals
  • Manage and develop the marketing team, providing coaching, mentorship, and performance feedback

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred
  • 10+ years of experience in marketing, with at least 5 years in a leadership role
  • Proven experience in developing and executing successful marketing campaigns across multiple platforms
  • Strong understanding of web 3, NFTs digital marketing, including social media, email, and search
  • Excellent analytical skills and experience using data to inform marketing decisions
  • Strong leadership and team management skills
  • Strong communication skills and the ability to collaborate effectively with cross-functional teams

If you have any questions or would like to discuss this job description further, please don't hesitate to contact us. We look forward to hearing from you!

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