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Vice President, Enterprise Sales - ESP/CDP

Role overview

Qualifications

  • 15 years of Martech/ESP Enterprise Sales experience
  • Ability to strategically plan territory and account execution playbook
  • Experience collaborating across a broad supporting ecosystem
  • Experience selling SaaS platforms to marketing and information technology teams in CDP, ESP, BI Analytics, Omni-Channel Orchestration, Web/Email Personalization, or related customer-experience platforms

Responsibilities

  • Generate and manage a robust pipeline for assigned territories through inbound leads, dedicated prospecting, and engagement with VP/Executive level contacts; map buying committees and advance opportunities
  • Identify, cultivate champions in each account and align with executives on bespoke growth strategies to maximize ROI and long-term commercial impact
  • Lead the full sales cycle from discovery to close, including proposals, scoping, pricing, and contract negotiations; maintain accurate forecasts and collaborate with Account Management to ensure customer satisfaction and retention
  • Develop and execute territory/account plans, collaborate with cross-functional subject matter experts to articulate value, build Opportunity Briefs, and exceed revenue targets

About the company

Zeta Global logo

Zeta Global

AdTech & Programmatic Advertising

Zeta cloud-based marketing technology company that empowers brands to acquire, grow and retain customers. We are on a mission to be the preferred software platform for enterprises to accelerate growth and enrich the connections they have with their customers. The Zeta Marketing Platform (ZMP) activates on every online and offline marketing channel (including Email, Connected TV, SMS, Website, Social Media, and more) with sophisticated AI that analyzes billions of consumer data signals to predict consumer intent, personalize experiences, and accelerate growth for brands. The company was founded in 2007 by David A. Steinberg and John Sculley with the vision that data was going to change the way marketers engage with consumers to drive successful business outcomes. Today, Zeta has over 1000 customers across 15 verticals, including financial services, CPG, retail, telecom, automotive, travel & hospitality, and more. We have over 1400+ employees around our global offices with our HQ in New York City.

Company details

Company typeXLarge
IndustryAdTech & Programmatic Advertising
Company size1001 - 5000

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Job description

WHO WE ARE  

 

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.

Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.  To learn more, go to www.zetaglobal.com.

 

THE ROLE

Our Enterprise Sales team focuses exclusively on our most strategic prospective customers and organizations above $10B in topline revenue. You will have the opportunity to work in a fast paced team environment with various customers and receive personalized training and career advancement opportunities.

Our Enterprise Vice President (Individual Contributor) initiate, build, and maintain executive level relationships across their assigned territories. They cultivate business-driven, high credibility relationships with evaluation committee members and c-suite decision makers in the organizations for which they’re responsible, all with a keen focus on return on investment and long-term commercial impact.


Responsibilities:

You will leverage your acumen and experience to drive new pipeline, through both inbound leads and team prospecting – the launching point for the most exciting opportunities at ZETA.

  • Identify, build, and cultivate champions in each account
  • Align with executives to activate on thoughtful, bespoke growth strategies for prospect accounts
  • Collaborate with the supporting internal ecosystem to maximize the value of each interaction
  • Thoughtfully craft and activate territory and account plans in pursuit of company and personal revenue growth goals
  • Embody our corporate values and represent ZETA effectively in our market space

  

Key Responsibilities

  • Engage VP and Executive Level contacts within target accounts who fit the Ideal Customer Profile.
  • 15 years of Martech/ESP Enterprise Sales experience
  • Ability to strategically plan territory and account execution playbook
  • Experience collaborating across a broad supporting ecosystem
  • Candidates having experience selling SaaS platforms to marketing and information technology teams within the following disciplines will have the leading edge during their interview process: Customer Data Platforms (CDP), Email Service Providers (ESP), BI & Analytics, Omni-Channel Orchestration, Web/Email Personalization, or platforms focused on improving the customer experience.
  • Generate business opportunities through professional, dedicated research, prospecting and cold calling using strategic methods to build meaningful and relevant dialogue with prospects.
  • Through direct efforts and leveraging Zeta colleagues and executives - cultivate and expand engagement with, and access to, the prospects buying committee, including the mapping of prospect organizations.
  • Collaborate across subject matter experts to define and build value during the discovery and validation process with prospective clients.
  • Build Opportunity Briefs to internally communicate and prescribe integrated software and service solutions to meet the prospects' long-term needs as a strategic business partner
  • Develop and maintain a pipeline of viable opportunities sufficient to exceed quota, and keep abreast of prospects in your geographical territory
  • Maintain accurate forecasts and up-to-date pipeline information
  • Drive all aspects of the sales cycle including, proposals, scoping, pricing, and contract negotiations
  • Collaborate with the Account Management team to ensure 100% customer satisfaction and retention
  • Meet or exceed quarterly and annual revenue targets

 

 

BENEFITS & PERKS 

  • Unlimited PTO 
  • Excellent medical, dental, and vision coverage 
  • Employee Equity and Stock Purchase Plan 
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance 

And more!! 

 

COMPENSATION RANGE 

The compensation range for this role is $250,000.00 - $400,000.00, depending on location and experience.  

 

PEOPLE & CULTURE AT ZETA 

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.  

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ 

 

ZETA IN THE NEWS! 

https://zetaglobal.com/press/?cat=press-releases 

 

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