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Growth Creative Strategist | Drive growth with direct-response ad campaigns 🎯✨

Roles & Responsibilities

  • Portfolio of high-performing direct-response ads with proven results
  • Experience in DTC and/or e-commerce environments
  • Exceptional copywriting skills with a sharp focus on hooks, benefits, and compelling CTAs
  • Data-driven mindset with the ability to use KPIs to iterate and improve creative performance

Requirements:

  • Research audience motivations, objections, and behaviors across channels
  • Develop conversion-focused creative strategies and ad angles, and write hooks, scripts, and copy across formats
  • Prepare detailed briefs for designers and editors and review performance data to refine messaging
  • Collaborate with the founder and creative team on campaign direction and present insights to clients

Job description

Company Overview

Our client is a fast-scaling marketing agency helping top creators, publishers, and consumer brands acquire and monetize high-quality subscribers. In just 18 months, they’ve grown to a fully remote global team of ~13, trusted by leading newsletters and expanding into DTC and e-commerce growth.

Your Role

This is a Growth Creative Strategist role at the intersection of research, strategy, copy, and performance. You’ll turn audience insights into ad concepts and briefs that designers/editors execute into top-performing assets—and you’ll help explain the “why” behind results to clients.

Important: you’re not responsible for launching campaigns or managing budgets—but you do need Meta campaign fluency (metrics, creative performance signals, testing logic) so you can interpret results and guide next steps.

You’ll:

  • Research audience motivations, objections, and behaviors across channels

  • Develop conversion-focused creative strategies + ad angles

  • Write hooks, scripts, and copy across formats (static, video, UGC, advertorial)

  • Prepare detailed briefs for designers and editors

  • Review performance data (e.g., CTR, CVR, CPA/ROAS) and refine messaging/angles based on learnings

  • Collaborate directly with the founder + creative team on campaign direction

  • Join client calls to present insights, creative rationale, and performance takeaways

You Bring:

  • A strong portfolio of high-performing direct-response ads with proven results

  • Experience in DTC and/or e-commerce environments

  • Exceptional copywriting skills, with a sharp focus on hooks, benefits, and compelling CTAs

  • Strategic thinking and a solid understanding of audience psychology

  • Confidence using data and KPIs to iterate and improve creative performance

  • Clear, professional English communication skills (written and spoken)

  • Working knowledge of Meta campaigns — enough to confidently analyze performance and suggest what to test next

  • Experience in client-facing roles, with the ability to communicate insights, ideas, and performance clearly

Bonus points:

  • Newsletter growth exposure

  • Familiarity with Meta Ads Manager + Ad Library (for context and creative research)

  • Remote, async-first collaboration comfort

What you’ll get:

  • Fully remote, async-friendly culture with EST overlap

  • Competitive USD compensation (based on location & experience)

  • Unlimited PTO aligned with U.S. norms

  • High visibility + growth opportunities in a scaling agency

  • Direct impact on campaigns for leading creators and brands

Recruitment Process

We’ve designed a simple and efficient process to make the experience smooth and straightforward:

  • Application Review – We’ll review your resume and written answers.

  • Short Assessment – A quick task to evaluate your communication and organization.

  • Screening Call with Atomic HR – A short call to get to know you better.

  • Portfolio Deep-Dive Interview – Walk through your best-performing ads.

  • Case Study – Craft ad copy for a real brief.

  • Culture Interview – Casual conversation on pace and work style.

  • Offer – If selected, you’ll receive a formal offer to join the team.

Ready to Apply?

If this sounds like the right role for you, we’d love to hear from you! Simply submit your resume and answer a few short questions to get started.

Application Deadline: May 20th, 2025

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