Key Facts

Remote From:

United States

Category: Direct Marketing Manager

Full time

Senior (5-10 years)

English

Hard Skills

B2B Advertising HubSpot CRM Content Strategy LinkedIn Recruiter Web Content Management Event Marketing Presentation Design Video Production Competitive Analysis Digital Asset Management +13 more

Other Skills

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Microsoft Office
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Team Leadership
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Communication
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Time Management
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Writing
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Detail Oriented
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Strategic Thinking
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Mentorship

Roles & Responsibilities

5-7 years prior marketing experience with a B2B focus
Experience mentoring and supervising junior team members
Experience with CRM systems (HubSpot), and managing email marketing applications
BA/BS degree in marketing, communications, or equivalent field

Requirements:

Brand Stewardship: monitor and curate visual and verbal brand standards across all global divisions to ensure a unified market presence; lead design projects and interface with internal/external resources to deliver compelling visual and copywriting elements
Collateral and content development: design and update high-impact sales materials, including capabilities decks and business unit-specific presentations; develop executive-ready narratives for case studies and white papers; create infographics and diagrams for client-facing materials and social media; manage video elements for social media, webinars, and interviews
Platform, digital, and PR coordination: support HubSpot CRM transition, manage content updates for the website and microsites with SEO alignment; oversee LinkedIn content strategy and paid media planning for B2B lead gen; manage digital asset management and relationships with external agencies
PR and media elevation: coordinate development and distribution of engaging content to elevate SRS leadership; assist with press releases, award submissions, media contacts, and executive interview opportunities; support trade media relationships and coordinating executive quotes

Job description

About SRS:
Strategic Risk Solutions (SRS) is the world’s largest independent insurance company manager. With a global footprint spanning North America, Europe, and the Caribbean, we specialize in the design, formation, and management of captive insurance entities. SRS is defined by its independence, best-in-class expertise, dedication to client service, and commitment to innovation.

Job Summary:
Strategic Risk Solutions Inc (SRS) is seeking a B2B Marketing Manager who will lead the next phase of SRS storytelling, from content and design to PR and media, reporting to the Chief Marketing Officer.

This role will be responsible for the enhancement of the firm’s marketing and promotional activities and collateral materials, supporting the growth of the firm in its core business and expansion into new service offerings and territories. In addition, this role will provide day‑to‑day guidance, coaching, and supervision to Marketing Associates, ensuring high‑quality work and professional development.

Remote – Location Specific: United States Eastern or Central Time Zone

Key Responsibilities

Brand Stewardship

Monitor and curate visual and verbal brand standards across all global divisions to ensure a unified market presence
Manage the application of brand logos, typography, and graphic elements across all corporate touchpoints
Lead all design projects and interface with internal/external resources to deliver compelling visual and copywriting elements
Support cross-functional teams with their event and client meeting needs to ensure consistent high-quality experiences, from event planning to CRM support

Collateral Development

Design and update high-impact sales materials, including capabilities decks and business unit-specific presentations
Supply strong brand level communication elements to be used in RFPs
Convert complex captive insurance concepts into clear, executive-ready narratives for case studies and white papers
Manage production of video elements for social media, webinars, interviews, brand
Develop infographics and diagrams that illustrate SRS’s captive structures and global reach for use in client-facing materials and on social media
Examine competitive and marketplace trends and make strategic recommendations on content topics and expressions to position SRS as thought leader
Create suite of event ready branded materials, including booth creative, pamphlets, CRM outreach pre/post event, and promotional social media materials

Platform & Project Management

Support the transition of HubSpot into a strategic "CRM Hub," focusing on generating compelling and action-oriented emails with lead attribution and ROI reporting
Manage content updates for the SRS website and microsites to ensure technical accuracy and SEO/GEO alignment, optimizing for new business outcomes
Lead oversight of SRS LinkedIn page content strategy, page and mailbox, driving content planning, measuring success metrics and optimizing against key KPIs
Develop SRS paid media strategy for website and B2B lead gen
Oversee the digital asset management system to ensure global teams have real-time access to approved marketing materials
Lead relationships with external agencies and contractor support team

PR and Media Elevation

Coordinate the development and distribution of highly engaging content that elevates SRS leadership status and awareness among key stakeholders
Assist on SRS’s public relations initiatives including the writing and distribution of press releases, award submissions, managing media contacts and interview opportunities
Support the CMO in managing relationships with trade media and coordinating executive interviews or quotes

Skills & Competencies

Essential

5-7 years prior marketing experience with a B2B focus
Experience mentoring and supervising junior team members
Experience with CRM systems (HubSpot), and managing email marketing applications
Experience managing and optimizing B2B Social Media platforms (LinkedIn)
BA/BS degree in marketing, communications, or equivalent field
Proficient with MS Office suite, Adobe creative suite
Strong communications and writing skills for developing effective, professional, and creative messaging
Detail-oriented with the ability to manage multiple marketing activities and campaigns simultaneously
Self-manager with motivation to perform at a high level in a remote work environment
Familiarity with AI tools for copywriting, content generation and research

Desirable

Paid media experience (LinkedIn, Google)
SEO, GEO website optimization experience
Knowledge of captive insurance or related insurance services
Experience with project management software (ClickUp, Loopio)
Familiarity working within financial and/or regulatory environments

Other Expectations

Occasional domestic and international travel will be required (1X per month on average), must have valid passport at time of employment

SRS is the world’s largest independent insurance company manager. With over 25 years of experience, SRS provides management and consulting services to a wide range of insurance company entities, from single parent captives to complex commercial insurers and reinsurers. SRS has operations in the United States, Canada, Europe, Barbados, Bermuda, Cayman Islands, Latin America, and South Africa.

Offering a competitive salary, bonus plan, and a generous benefits package, SRS strives to provide every employee with opportunities for rewarding growth and advancement in an environment of genuine equity and inclusion. The pace is fast and demanding, and SRS’s dedication to its people has established a company-wide network of colleagues committed to each other’s, as well as the Company’s, success.
EOE

For more information on SRS, please visit www.strategicrisks.com.

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