Key Facts

Remote From:

Full time

English

Hard Skills

Data Collection Cloud Computing Salesforce Salesforce Color Theory Observability Data Lineage Data Masking Estimation Theories Technical Leadership Salesforce Databricks Salesforce Graph Theory Audience Segmentation Application Programming Interface (API) Datamodel Cataloguing Data Lakes Data Retention Data Integration Technology Roadmaps Data Streaming Environment Management Event Bus Snowflake (Data Warehouse) Auditing Data Modeling Android Applications Data Reduction Backup And Restore Event Monitoring Data Quality Platform Design And Development Web Development Solution Architecture Enterprise Service Bus Data Classification Disaster Recovery Oracle CRM Architectural Design Salesforce Commerce Cloud Data Transformation Configuration Management Object-Relational Mapping Amazon S3 Business Metrics Dataspaces Image Analysis Runbook Cross-Functional Collaboration Business Architecture Stakeholder Communications Technical Delivery Management Technical Leadership

Other Skills

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Communication
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Teamwork
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Mentorship

Infrabyte Technology Solution Pvt. Ltd.

About Infrabyte Technology Solution Pvt. Ltd.

At Infrabyte, we understand that each business has unique needs when it comes to CRM solutions. That's why we offer tailored CRM solutions designed to fit your specific requirements. Our team of experienced consultants will work closely with you to understand your business needs and help you choose the right CRM solution that fits your budget and maximizes your ROI. It is our constant endeavour & unique industry-based consultative approach that helps the clients envisions, build and run more efficient businesses. Infrabyte Technology solution manage the most essential business processes to maximise business success. Contact us today to learn more about how we can help you achieve your business goals.

Founded: 2018

Company size: 51 - 200

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Job description

This is a remote position.

Salesforce Marketing Cloud(Architect level) - MC Advanced Cross Channel,Salesforce Platform
Experience : 10+years
Contract role
Not Applicable for Lessthan 10yrs(need only Architect profiles)
Immediate Joiners
Remote

Key Responsibilities
1) Architecture Solution Design Define target architecture for Data Cloud: Data Streams, Data Lake Objects (DLOs), Data Model Objects (DMOs), Calculated Insights, Identity Resolution rules, and Data Spaces. Map source systems unified profile (Sales, Service, Commerce, Marketing, Web/App, POS, ERP, AdTech, offline).Establish golden record strategy (deterministic/probabilistic matching, survivorship rules).Design real-time and batch ingestion patterns, cataloging, and lineage.

2) Data Ingestion Harmonization Architect connectors (Sales/Service Cloud, Marketing Cloud, Commerce, MuleSoft, S3, Kafka/Event Bus, Snowflake/Databricks, REST).Define harmonization: schema mapping, unification, transformations, calculated insights/metrics, enrichment (e.g., geos, lifecycle, LTV, churn).Implement consent preference models aligned to GDPR, CCPA/CPRA, CANSPAM, CASL.

3) Identity Resolution Profile Unification Design identity graphs and identity rulesets (deterministic fuzzy/probabilistic as needed).Define survivorship logic (field-level precedence, recency, source trust scoring).Optimize profile stitching performance, data quality, and monitoring.

4) Segmentation, Activation PersonalizationArchitect audience segmentation (rule-based, AI-driven, calculated insights).Enable activation to downstream channels: Marketing Cloud/Journey Builder, Personalization (Interaction Studio), Sales/Service, Commerce, Ad platforms, Mobile, Web SDKs.Define real-time eventing patterns for triggers (web/app interactions, service events, lifecycle milestones).

5) Governance, Security Compliance Implement Data Spaces, data classification, PII handling, field-level security, and data minimization.Establish data retention, purging, obfuscation, and audit trails. Ensure compliance with privacy-by-design, consent propagation, and DSR (Data Subject Requests).

6) DevOps, Observability OperationsSet up CI/CD for Data Cloud metadata (where supported), configuration versioning, and environment strategy.Define monitoring, alerting, and SLAs for pipelines, match jobs, and activations.Create runbooks, backup/restore, and disaster recovery procedures.

7) Stakeholder Management Delivery Translate business goals into architectural blueprints and implementation roadmaps.Lead architecture reviews, estimation, and technical governance across squads.Partner with Marketing, CRM, Data/Analytics, Privacy/Legal, Security teams; mentor engineers.