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Director of Digital and Social Engagement

Key Facts

Remote From: 
Full time
Expert & Leadership (>10 years)
29 - 29K yearly
English

Other Skills

  • People Management
  • Quality Assurance
  • Team Leadership
  • Distributed Team Management
  • Decision Making
  • Communication
  • Time Management
  • Teamwork
  • Organizational Skills
  • Strategic Thinking
  • Prioritization
  • Coaching

Roles & Responsibilities

  • 10+ years in digital content and social media strategy, with experience operating at scale
  • 5+ years managing and developing teams
  • 5+ years launching or growing media brands or products
  • Deep knowledge of and connection to the trans and broader LGBTQ+ community required

Requirements:

  • Own and evolve digital and social strategy, aligning with goals around reach, engagement, subscriptions, and brand awareness; develop a cohesive editorial/content framework across platforms; identify emerging platforms, trends, and partnerships; lead strategy for major campaigns and new media products; build relationships with values-aligned platforms and strategic partners
  • Lead, coach, and develop a team of 2–4 digital and social staff; foster an inclusive, high-performing culture; clarify priorities and ownership; manage a network of contractors including influencers, designers, and multimedia creatives
  • Serve as a trusted partner to the CEO, COO, and leadership team; collaborate with Podcast, Film, News/Narrative, and Zine teams to align messaging and amplify impact; represent digital strategy in organization-wide planning
  • Establish benchmarks and lead reporting across all digital and social channels; translate performance data into actionable insights and recommendations; oversee workflows, production timelines, and quality standards; manage agency and vendor relationships in partnership with the COO

Job description

This is a remote position.

Director of Digital and Social Engagement

Location: Remote
Employment Type: Full-time, Exempt


About TransLash Media

Fueled by a team of journalists and media makers, TransLash is a multi-platform, award-winning organization with deep credibility and impact in the trans community and beyond.


TransLash has grown into a bold, wide-ranging producer of media that centers the lives and stories of transgender and gender nonconforming (TGNC) people. From award-winning podcasts and critically acclaimed films to community-sourced zines and original journalism, our work brings nuance, depth, and humanity to the issues shaping national conversations.

We document, create, and influence trans culture for TGNC people and those who love them. Our storytelling sparks dialogue, builds community, and supports an expanding network of allies. Together, we are imagining—and creating—new futures for trans people.




Position Overview

The Director of Digital and Social Engagement is a strategic leader and team builder responsible for shaping how TransLash Media shows up across digital and social platforms—and ensuring that vision is executed with clarity, creativity, and consistency.


Reporting to the CEO, this role operates at both a high strategic level and in the day-to-day realities of execution. The Director will lead a growing digital team, manage external partners, and collaborate across internal content teams to ensure TransLash’s digital presence fully reflects the breadth and ambition of its work. 


This is an ideal role for someone who can set vision, build systems, and empower teams—while keeping leadership aligned and informed without requiring heavy day-to-day involvement.




Key Responsibilities

Strategy & Vision

  • Own and evolve TransLash Media’s digital and social strategy, aligning with organizational goals around reach, engagement, subscriptions, and brand awareness 

  • Develop a clear, cohesive editorial and content framework across platforms 

  • Identify emerging platforms, trends, and partnerships to keep TransLash at the forefront of digital media 

  • Lead digital strategy for major campaigns, launches, and new media products 

  • Build relationships with values-aligned platforms and strategic partners 

Team Leadership & Management

  • Lead, coach, and develop a team of 2–4 digital and social staff 

  • Foster a collaborative, inclusive, and high-performing team culture 

  • Create clarity around priorities, ownership, and execution 

  • Manage a network of contractors, including influencers, designers, and multimedia creatives 

Executive Partnership & Cross-functional Collaboration

  • Serve as a trusted partner to the CEO, COO, and leadership team 

  • Provide proactive insights, flag risks early, and streamline executive involvement 

  • Collaborate closely with Podcast, Film, News & Narrative, and Zine teams to align messaging and amplify impact 

  • Represent digital strategy in organization-wide planning conversations 

Operations & Analytics

  • Establish benchmarks and lead reporting across all digital and social channels 

  • Translate performance data into actionable insights and recommendations 

  • Oversee workflows, production timelines, and quality standards 

  • Manage agency and vendor relationships in partnership with the COO



Requirements

Qualifications

Experience

  • 10+ years in digital content and social media strategy, with experience operating at scale 

  • 5+ years managing and developing teams 

  • 5+ years launching or growing media brands or products 

  • 3+ years working within an established news or media organization 

  • Experience partnering directly with senior executives 

  • Background in editorial, writing, or journalism strongly preferred 

  • Deep knowledge of and connection to the trans and broader LGBTQ+ community required 

  • Bachelor’s degree required; advanced degree preferred 

Skills & Abilities

  • Strong strategic thinking with the ability to move between vision and execution 

  • Excellent people management and coaching skills 

  • Ability to “manage up” and communicate effectively with senior leadership 

  • Highly organized with strong project management capabilities 

  • Proficiency in CMS platforms, social publishing tools, and analytics systems 

  • Deep understanding of digital trends, audience behavior, and platform dynamics 

  • Comfort working remotely and traveling as needed 




Core Competencies

  • Strategic Leadership: Sets direction and drives clarity across digital efforts 

  • People Development: Builds and grows high-performing teams 

  • Executive Communication: Communicates proactively and effectively with leadership 

  • Operational Excellence: Establishes systems that enable consistent, high-quality work 

  • Cross-functional Collaboration: Works seamlessly across teams to drive impact 

  • Commitment to Community: Centers trans experiences authentically in all work 

  • Data Fluency: Uses analytics to inform decisions and tell compelling performance stories 




Physical Requirements

  • Prolonged periods of sitting or working at a computer 

  • Ability to communicate and exchange information effectively 

  • Repetitive hand and wrist motions 

  • Ability to lift up to 15 pounds 



Benefits

Why TransLash


At TransLash Media, we don’t just tell stories—we create impact. Our award-winning journalism challenges misinformation, elevates trans voices, and strengthens democracy. By joining our team, you’ll contribute to groundbreaking investigative work that informs, empowers, and transforms public discourse.

Here’s why working with TransLash is an opportunity unlike any other:


Stories with a Purpose: We tell vital trans stories that share a powerful vision for a future in which we all thrive-and illuminate the forces that threaten this future.

Bold and Independent: We honor our commitment to the TGNC community and those who love them by telling trans stories with courage and integrity.

Centering Humanity: We dig deep, think critically, and share the truth about trans lives in all their glory, beauty, and complexity.

Radical standards: We honor the diversity and dignity of TGNC people in every aspect of our work, from journalistic excellence to accessibility to organizational policies. 


Benefits: We are committed to providing competitive benefits to support the well-being of our team members. Part-time employees are eligible for the following benefits:

  • Medical Insurance

  • Dental & Vision Insurance

  • Life and AD&D Insurance

  • Generous paid time off


Salary: $135,000 -$155,000 annually

Location

This is a fully remote position. The Director of Digital and Social Engagement may be based anywhere within the United States.


How to Apply

To apply, please submit your resume and a brief cover letter describing your interest in this role and how your experience aligns with the responsibilities outlined.


TransLash is an equal opportunity employer. Applicants shall not be discriminated against because of race, religion, sex, national origin, ethnicity, age, disability, political affiliation, sexual orientation, gender identity, color, marital status, or medical condition. Reasonable accommodation will be made so that qualified disabled applicants may participate in the application process. If you seek an accommodation, please advise in writing at the time you apply.




Salary: $135,000 - $155,000

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