DTC Google Ads Specialist

About Huzzle

At Huzzle, we connect high-performing professionals with global companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries like SaaS, MarTech, FinTech, and EdTech. We match top sales talent to full-time remote roles where they’re hired directly into client teams and provided ongoing support by Huzzle.

Role Type: Full-time

Engagement: Independent Contractor

Key Responsibilities

• Take full ownership of Google Ads and/or Bing Ads accounts for DTC eCommerce brands, driving scalable growth
• Build, optimise, and continuously refine Performance Max (P-Max) campaigns aligned to clear ROAS targets
• Plan and execute Demand Gen and YouTube campaigns to fuel upper- and mid-funnel acquisition
• Track and optimise performance against CAC and ROAS benchmarks
• Analyse attribution and campaign performance using tools such as Northbeam, Triple Whale, Rockerbox, and GA4
• Turn performance data into clear, actionable insights using Excel or Google Sheets
• Partner with creative, CRO, and growth teams to enhance campaign effectiveness
• Develop concise, insight-led reports and data visualisations for stakeholders
• Run ongoing testing across audiences, creatives, bidding strategies, and funnel structures to unlock incremental growth

Requirements

Must Haves:

• 3+ years of hands-on experience managing Google Ads for DTC eCommerce brands
• Demonstrated success running and optimising Performance Max (P-Max) campaigns
• Strong grasp of CAC, ROAS, and profitability-driven growth strategies
• Experience executing Demand Gen, YouTube, and full-funnel paid media campaigns
• Working knowledge of Northbeam, Triple Whale, Rockerbox, and/or GA4
• Advanced skills in Excel or Google Sheets for analysis and reporting
• Analytical thinker with experience interpreting and visualising performance data
• Thrives in fast-paced, performance-oriented environments
• Excellent written and verbal communication skills

Nice to Have:

• Experience with Bing Ads
• Background working with high-spend DTC ad accounts ($50k+/month)
• CRO or landing page optimisation exposure

Benefits

💻 Fully Remote: Work from anywhere with international teams

🧭 Ongoing Support: Receive guidance from Huzzle before and after placement

💰 Competitive Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals