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Founding Product Marketing Manager

Role overview

Qualifications

  • 5+ years of B2B SaaS product marketing experience for technical products and/or technical audiences
  • Proven experience leading the go-to-market side of product launches from start to finish
  • Exceptional understanding of go-to-market strategy, product positioning, and messaging, with a strong eye for market opportunities and the competitive landscape
  • Excellent written, verbal, and visual communication skills, with demonstrated experience creating high-impact content and enablement assets

Responsibilities

  • Shape how we communicate differentiated value to a technical market, driving messaging and positioning across go-to-market channels and assets
  • Lead the marketing side of the product release process, partnering closely with Product, Engineering, Sales, and Customer Success to bring a high-velocity roadmap to market
  • Define and drive go-to-market strategy for new features, capabilities, integrations, and partnerships, from narrative development through execution, informed by competitive insights
  • Develop content assets and sales enablement materials to accelerate pipeline, while interfacing with customers to capture stories and support analyst relations

About the company

Vantage logo

Vantage

Information Technology & Services

Vantage is a cloud cost optimization and reporting platform with more than a dozen native integrations, including AWS, Azure, GCP, Kubernetes, Datadog, Snowflake, Databricks and more. Thousands of organizations globally, ranging from startups to F500 companies, rely on Vantage to manage and optimize billions in annualized infrastructure costs. Vantage was founded by former employees of AWS, Digital Ocean, and GitHub and is backed by top venture capital firms, Andreessen Horowitz and Scale Venture Partners.

Company details

Company typeStartup
IndustryInformation Technology & Services
Company size11 - 50

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Job description

About Vantage

Vantage is the FinOps platform built for modern engineering teams, trusted by thousands of organizations including Block, FanDuel, Vercel, Temporal, and CircleCI, to manage and optimize infrastructure costs across hyperscalers, cloud providers, and foundational models. We're passionate about building a cloud cost transparency platform that helps enable everyone, from developers to enterprises, analyze, report, collaborate on, and optimize their cloud spend. Together we are a high-output team of ~50 employees based in New York City with a remote-friendly culture.

Backed by $25M from Andreessen Horowitz and Scale Venture Partners, and prominent industry veterans: Matthew Prince (Co-Founder, Cloudflare), Calvin French Owen (Co-Founder, Segment), Ben and Moisey Uretsky (Co-Founders, DigitalOcean), Stephanie and Nat Friedman (CEO, Github), Julia Lipton, Brianne Kimmel and others.

About The Role

Vantage is hiring its first Product Marketer, a high-impact, highly visible role at a company that ships fast and frequently while continually delivering innovative, customer-driven features and capabilities.

Our ideal candidate is a high-agency, technically fluent Product Marketer ready to build the function end-to-end. Partnering closely with Product, Engineering, and GTM teams, you’ll lead the marketing side of Vantage's release process, shape positioning and messaging, drive adoption and pipeline, support analyst relations, and ensure our differentiated value shines in an accelerating market.

This is a rare and ideal environment for an ambitious Product Marketer who excels at crafting credible narratives for discerning, technical audiences and is genuinely energized by building from the ground up. You’ll never wait around for something meaningful to launch, and you’ll have direct access to a dream customer base of power users at transformative companies who are eager to engage, provide feedback, and champion our product.

What You Will Do

  • Shape how we communicate our differentiated value to a technical, discerning market and drive messaging and positioning across go-to-market channels and assets

  • Lead the marketing side of our product release process, partnering closely with Product, Engineering, Sales & Customer Success to bring a high-velocity roadmap to market with impact

  • Define and drive go-to-market strategy for new features, capabilities, integrations, and partnerships, from narrative development through execution

  • Build and maintain deep knowledge of the competitive landscape, turning it into positioning and assets that help Vantage win

  • Drive the development of content assets and sales enablement materials that accelerate pipeline and help advance each stage in the buyer journey

  • Interface directly with customers to deepen market understanding and turn their stories into compelling proof points

  • Support analyst relations, ensuring Vantage is well-represented and influential in the conversations that shape our category

What We're Looking For

  • 5+ years of B2B SaaS product marketing experience for technical products and/or to technical audiences

  • Proven experience leading the go-to-market side of product launches from start to finish

  • Comfortable working directly with a wide range of stakeholders, from highly technical customers and engineers to GTM leadership and industry analysts

  • Exceptional understanding of go-to-market strategy, product positioning, and messaging, with a strong eye for market opportunities and the competitive landscape

  • Excellent written, verbal, and visual communication skills, with demonstrated experience creating high-impact content and enablement assets that inspire action and fuel growth

  • High-agency and entrepreneurial; excited to build the function from the ground up

  • Experience balancing strategic vision and hands-on execution to drive measurable impact in a fast-paced, high-growth environment

  • A kind person

Pay & Benefits

The estimated annual US base salary range for this role is $145,000 - $175,000. This salary range may be inclusive of several career levels and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Additional benefits for this role may include: equity, 401(k) plan; medical, dental, and vision benefits; and education stipends.

At this time Vantage is only set up to employ in the United States.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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