Retention Specialist – Middle

Overview:

SOFTSWISS continues to expand the team and is looking for a Retention Specialist. You’ll work in our Setup Team, contributing to our continued growth and innovation in the Casino Platform.

About Product:

iGaming Platform:

With our strong technical team, SOFTSWISS has created a secure iGaming platform that ensures the highest quality of service to clients worldwide. Through constant innovation, the iGaming Platform Team strives to maintain its competitive edge through state-of-the-art technology, providing clients with an unparalleled experience at any given time.

Purpose of the role:

You will take ownership of engagement initiatives from ideation to launch, ensuring timely, relevant, and high-quality communications throughout the entire lifecycle of the audience.

Key responsibilities:

• Managing 2–3 ongoing engagement projects at the same time, keeping everything on track and well organized

• Creating and improving multi-channel campaigns (email, SMS, in-app) using Customer.io

• Setting up and maintaining initiatives that encourage long-term engagement

• Working closely with technical and product teams to make sure campaigns are set up correctly and work as expected

• Carefully testing and reviewing campaigns before they go live to avoid mistakes and ensure a smooth user experience

• Tracking results, learning what works, and suggesting practical improvements

• Collaborating with copywriters, designers, and content teams to deliver clear, consistent, and high-quality messaging

• Making sure every campaign meets internal standards and feels thoughtful rather than automated

Required Experience:

• 2+ years of experience in CRM, lifecycle marketing, or retention-focused roles

• A good understanding of how users move through a product and what keeps them engaged over time

• Hands-on experience with Customer.io (or similar tools)

• Someone detail-oriented who enjoys testing, fixing, and improving things

• Comfortable working with HTML-based emails

• English level B1 or higher

Our Benefits:

• Full-time remote work opportunities and flexible working hours

• Private insurance

• Additional 1 Day Off per calendar year

• Sports program compensation

• Comprehensive Mental Health Programme

• Free online English lessons with a native speaker

• Generous referral program

• Training, internal workshops, and participation in international professional conferences and corporate events.