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Email Marketing Developer

Roles & Responsibilities

  • Minimum 5+ years of overall experience; at least 3–5 years in email marketing campaign development
  • Strong proficiency in HTML, CSS, SQL
  • Experience with email scripting languages such as AMPscript or Jinja
  • Hands-on experience with Salesforce Marketing Cloud (SFMC), Klaviyo, Braze, Attentive, or other ESPs

Requirements:

  • Develop responsive email templates using HTML and CSS and ensure cross-device/browser/email client compatibility.
  • Perform QA using tools like Litmus or Email on Acid to identify and resolve rendering, formatting, and deliverability issues.
  • Execute and deploy email campaigns across multiple ESPs, ensuring timely delivery and high quality.
  • Implement tracking codes and URLs for campaign performance monitoring and maintain accurate reporting.

Job description

This is a remote position.

 

Job Title: Email Marketing Developer
Experience: 5+ Years

Location: Remote
Shift Timings: 7:30 PM – 4:30 AM (IST)
Notice Period: Immediate Joiners Only

About the Role
We are looking for a highly skilled and detail-oriented Email Marketing Developer/Coder to join our team. The ideal candidate will have strong experience in coding, testing, and deploying email campaigns across enterprise-level platforms. You will collaborate closely with creative, marketing, and technical teams to deliver high-performing, responsive, and optimized email campaigns.

Your role will be critical in ensuring quality execution, performance optimization, and adherence to industry best practices in email marketing.

Key Responsibilities

  • Email Coding & Development
    • Develop responsive email templates using HTML and CSS based on design files.
    • Ensure compatibility across multiple devices, browsers, and email clients.
  • Quality Assurance & Troubleshooting
    • Perform QA using tools like Litmus, Email on Acid, or similar platforms.
    • Identify and resolve rendering, formatting, and deliverability issues.
  • Campaign Deployment
    • Execute and deploy email campaigns across various ESPs.
    • Ensure timely delivery while maintaining high quality standards.
  • Link Tracking & Analytics
    • Implement tracking codes and URLs for campaign performance monitoring.
    • Ensure accuracy in reporting and data tracking.
  • Collaboration with Marketing Teams
    • Work closely with marketing and design teams to understand campaign requirements.
    • Suggest improvements for optimization and campaign effectiveness.
  • Best Practices & Compliance  
    • Ensure all campaigns follow industry standards for deliverability, accessibility, and engagement.
    • Stay updated with the latest trends and technologies in email marketing.

Required Skills & Qualifications

  • Experience
    • Minimum 5+ years of overall experience
    • At least 3–5 years in email marketing campaign development
  • Technical Skills
    • Strong proficiency in HTML, CSS, SQL
    • Experience with email scripting languages such as AMPscript or Jinja
    • Expertise in responsive email design and hand-coding
  • Tools & Platforms
    • Hands-on experience with Salesforce Marketing Cloud (SFMC), Klaviyo, Braze, Attentive, or other ESPs
  • Project & Stakeholder Management
    • Ability to manage multiple campaigns simultaneously
    • Strong collaboration and communication skills
  • Domain Knowledge
    • Deep understanding of email deliverability, rendering, and performance optimization
    • Familiarity with email marketing best practices and industry trends
  • Organizational Skills
    • Strong time management and prioritization skills
    • Ability to work independently with minimal supervision

 

 



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