Outbound Marketing Manager

We’re a product powerhouse building a full-stack ecosystem for iGaming businesses. 40M+ players. 250 brilliant minds. One bet: our technology is so rock-solid that we stake our own business on it.

From our hubs in Ukraine, Georgia, the UK, and the Philippines, we blend real-world experience, a battle-tested Tech Radar, all within an open-door culture.

We invite an Outbound Marketing Manager to join our Growth Marketing team!

About This Role

We’re looking for someone who knows that good outbound is more than sending messages - it’s about starting the right conversations with the right people. As an Outbound Marketing Manager, you’ll take the lead on how we approach, engage, and convert our audience across different markets. You’ll shape campaigns, test ideas, and turn outreach into something that consistently drives interest and pipeline.

You’ll work closely with the Outbound Marketing Lead and the sales team, making sure everything we launch on outbound translates into real conversations and real opportunities.

What You'll Do
Build outbound that gets replies

• Create and manage multi-step email and LinkedIn outreach sequences
• Develop messaging tailored to ICPs and different funnel stages
• Test, optimise and scale outbound flows
• Build and execute account-based marketing campaigns

Turn outreach into real conversations

• Generate and qualify outbound leads
• Handle replies and keep the momentum going (yes, acting as an SDR when needed)
• Work closely with the sales team to convert interest into opportunities

Own your data

• Work inside CRM - manage and maintain outbound data
• Track outreach performance and pipeline contribution
• Segment audiences and build targeted lead lists
• Ensure clean, structured, and actionable data

Create messaging that fits markets

• Create messaging and concepts for ads
• Work with the design team to produce campaign creatives
• Develop high-converting copy for emails, LinkedIn, and landing pages
• Align messaging across outbound and paid channels

Make performance visible

• Monitor campaign performance
• Run A/B tests on messaging, targeting, and formats
• Turn insights & ideas into better campaigns
• Show how outbound contributes to the pipeline and growth

Soft Skills That Matter Here

• You think in outcomes, not tasks. You don’t measure success by “messages sent” — you care about replies, conversations, and pipeline.
• You’re comfortable owning the full loop. From idea → execution → results → iteration. No hand-offs, no hiding behind process.
• You communicate like a human. You know how to write and speak in a way that gets attention without sounding like marketing.
• You handle ambiguity without slowing down. Not everything will be perfectly defined — you move forward, test, and figure it out.
• You can push back (constructively). If something won’t work — you say it, explain why, and suggest a better way.
• You stay organised under pressure. Multiple campaigns, markets, and stakeholders — and still no chaos.
• You’re naturally curious about what works. You look at data, patterns, competitors, markets — and turn that into better campaigns.
• You’re resilient. Outbound means rejection. You don’t take it personally — you optimise it.

What We’re Looking For
You probably already:

• Have 2–4+ years in B2B outbound / ABM / digital marketing
• Understand how sales actually works, not just marketing theory
• Know your way around: email outreach tools, LinkedIn outreach, CRM systems
• Can write clean, natural, high-converting copy
• Speak and write strong English

And you’re the kind of person who:

• Cares about results, not just activity
• Likes testing things and seeing what sticks
• Can manage multiple campaigns without chaos
• Is curious about markets and what actually works
• Isn’t afraid of databases and working with stats

Why This Role Is Different
This isn’t “set campaigns and hope.” This is:

• Direct impact on sales pipeline
• Real ownership (your ideas go live, fast)
• Close work with sales - not in isolation
• Fast feedback loop (you’ll know what works quickly)
• Space to experiment, break things, and improve

Who You'll Work With
You’ll report to the Outbound Marketing Lead and work closely with growth marketing, sales and design teams - no silos, just getting things moving.

Let’s turn outbound into a real growth engine!

HIRING PROCESS: Intro Call with TA Specialist → Hard skills interview → Final interview → Offer

We offer:

• Level up daily. Real mentorship, a clear career path, and support to lead your product.
• Battle-tested tech stack. Work with what we bet on: microservices, serverless, SRE strength.
• Health comes first. Insurance and 10 days' sick leave — because your health is a priority.
• Work your way. Remote, hybrid, Kyiv office — find your rhythm.
• Time off that matters. 20 days paid vacation, public holidays — to recharge your way.
• Build your brand. Share your story, grow your voice — inside and out.
• Culture with a pulse. Team offsites, community events, and the energy of people who care.