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CRM/Marketing Coordinator

Roles & Responsibilities

  • 1–3 years of experience in marketing, CRM, digital operations, or related field
  • Familiarity with email or CRM platforms (Braze, Attentive, Salesforce Marketing Cloud, or similar) a plus
  • Strong attention to detail and organized, proactive task management
  • Bachelor's degree in Marketing, Communications, Business, or related field

Requirements:

  • Support campaign build and execution across Email, SMS, Push, and In-App — managing setup, QA, scheduling, and deployment within platform tools
  • Maintain the omnichannel marketing calendar, tracking upcoming campaigns, deadlines, and dependencies to keep execution on schedule
  • Build and QA campaign audiences and segmentation logic in platform tools, ensuring targeting parameters match the approved strategy
  • Pull and compile campaign performance reports, monitor live campaigns for delivery issues, and assist with troubleshooting and A/B testing as directed by the Account Manager

Job description

Description

It’s Plein Air Agency is a leading marketing consultancy focusing on the restaurant and hospitality industry providing solutions from Creative, Production, Media Strategy & Buying, Digital Content to Website and Mobile App development. We are a fully remote agency and are looking for remote talent to join our team!


Role Overview

The Guest Engagement Coordinator is an execution-focused role responsible for supporting the day-to-day build and delivery of omnichannel guest engagement campaigns. Working closely with the Account Manager, you'll help bring loyalty programs, offer campaigns, and digital engagement initiatives to life across Email, SMS, Push, and In-App channels. You're detail-oriented, organized, and eager to develop a strong understanding of what makes campaigns work — from the mechanics of a platform to the logic behind a send strategy.


Campaign Execution · Omnichannel Operations · Client Support

Reports to: Guest Engagement Account Manager


Key Responsibilities

  • Support campaign build and execution across Email, SMS, Push, and In-App — managing setup, QA, scheduling, and deployment within platform tools.
  • Maintain the omnichannel marketing calendar, tracking upcoming campaigns, deadlines, and dependencies to keep execution on schedule.
  • Assist in the development of creative briefs by gathering background information, audience parameters, and campaign objectives from the Account Manager.
  • Coordinate creative review and approval workflows, routing assets between internal teams and flagging feedback clearly and on time.
  • Build and QA campaign audiences and segmentation logic in platform tools, ensuring targeting parameters match the approved strategy.
  • Pull and compile campaign performance reports, organizing data clearly to draw insights and present to clients.
  • Monitor live campaigns for delivery issues, anomalies, or errors — escalating quickly and helping troubleshoot with platform and data teams.
  • Support A/B test setup and tracking, documenting test parameters, results, and next steps as directed by the Account Manager.
Requirements
  • 1–3 years of experience in marketing, CRM, digital operations, or a related field
  • Familiarity with email or CRM platforms (Braze, Attentive, Salesforce Marketing Cloud, or similar) a plus
  • Strong attention to detail — you catch errors before they go out the door
  • Organized and proactive; you manage your own tasks without needing to be reminded
  • Clear communicator — in writing, in meetings, and when flagging issues
  • Comfortable working with data at a basic level — pulling reports, reviewing metrics, spotting anomalies
  • Eager to learn the strategy behind the execution, not just complete tasks
  • Proficient in Google Workspace, Microsoft Office Suite, and project management tools such as Monday.com
  • Bachelor's degree in Marketing, Communications, Business, or related field

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