Go to Market (GTM) Strategy & Operations Manager

About the Role

We are seeking a Go to Market (GTM) Strategy & Operations Manager to drive revenue readiness for new products, features, and monetization initiatives. This role sits within Revenue Operations and serves as the central owner responsible for ensuring that launches are fully prepared for successful execution in the field.

You will work cross-functionally with Product, Product Marketing, Sales, and Customer Success to coordinate launch activities, enforce readiness standards, and help accelerate time-to-revenue. This role is ideal for a strong operator who can bring structure, accountability, and momentum to complex, cross-functional initiatives.

Key Responsibilities

Launch Readiness & Execution

• Build and manage end-to-end commercialization plans for new products and major feature releases.
• Track and enforce key readiness criteria across messaging, pricing, enablement, and systems.
• Identify risks early and drive resolution across cross-functional stakeholders.
• Support go/no-go readiness assessments in partnership with GTM leadership.

Cross-Functional Coordination

• Serve as the central point of coordination across Product, Product Marketing, RevOps, Sales, and Customer Success.
• Drive timelines, maintain accountability, and ensure alignment across teams.
• Run weekly GTM launch cadences and track progress against key milestones.

Sales Readiness Support

• Partner with Product Marketing and Sales Enablement to ensure reps are equipped with the right messaging, use cases, and materials.
• Help coordinate training and internal communications for launches.
• Ensure sales processes and tools are aligned with new offerings.

Operational Readiness (RevOps Alignment)

• Partner with RevOps to ensure CRM, pricing, quoting, and reporting are set up correctly for new products.
• Validate that new offerings can be effectively sold, tracked, and forecasted.

Post-Launch Tracking & Insights

• Track early performance of new launches (pipeline, adoption, deal progression).
• Gather feedback from Sales and Customer Success on what’s working and what’s not.
• Support post-launch reviews and continuous improvement of commercialization processes.

Qualifications

• 4+ years of experience in RevOps, BizOps, Product Marketing, or related GTM roles in B2B SaaS.
• Experience supporting or coordinating cross-functional initiatives such as product launches, GTM programs, or strategic projects.
• Strong organizational and project management skills with the ability to manage multiple workstreams.
• Ability to work across teams and drive alignment in a fast-paced environment.
• Analytical mindset with comfort using data to track performance and inform decisions.
• Clear communicator with the ability to keep stakeholders aligned and informed.

Traliant is an equal opportunity employer committed to diversity and inclusion.

Qualified individuals who bring diverse perspectives to the workplace are especially encouraged to apply. We are committed to a work environment that supports, inspires, and respects all individuals regardless of age, ethnic or national origin, political affiliation, religion, sex, sexual orientation, gender identity, disability, marital status, citizenship, or any other protected characteristic. 

All locations offer coverage for medical, dental, vision, life insurance, disability insurance, paid parental leave, 401(k) plan, and employee assistance plan.  Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others.

The application deadline for this position is 20 days after the date of this posting, March 27, 2026.

Washington Applicants Only: U.S. Employees will accrue 15 days of PTO for the first year of completed employment and eligible to receive 12 holidays annually.

The pay range for this position is $100,000 - $120,000. In addition, the position is eligible for an annual bonus.