Manager, Sponsored Advertising

ABOUT THE COMPANY 

We’ve been building businesses on Amazon for more than 15 years and we continue to be on the forefront as Amazon platforms evolve. We’re uncomfortable calling ourselves experts - since Amazon is always changing, we’re constantly adapting - but the breadth of our knowledge is vast and our team’s diverse experiences elevate our partners’ businesses. We’re marketers, advocates, data scientists, supply chain managers, Amazonians, advertisers and merchants. But most importantly, we’re brand builders. Let’s build brands together. 

POSITION OVERVIEW 

The Manager, Sponsored Advertising will focus their energy on leading the development and ongoing optimization of client retail digital marketing plans to achieve client business goals.  They must exercise a high level of discretion and independent judgement, with the ability to troubleshoot and resolve issues with internal marketing/sales teams, retailers and manufacturers. Our ideal candidate for this position is a confident and curious self-starter who is skilled in client management as well as internal talent mentorship and development, while possessing superior organizational and negotiations skills. He/she must have the desire to contribute and thrive in a fast-paced environment. 

Responsibilities 

• Responsible for ongoing support, coaching, and mentorship development and day-to-day management of a team of Media Specialists. 
• Provide strategic and tactical leadership across the accounts within their pod(s).   
• Ability to manage large, complex clients 
• Responsible for oversight of strategy and performance results of clients within their assigned pod(s). 
• Understanding of full suite of Amazon and other retail media ad products and the ability to develop and measure a full-funnel, multi-channel, multi-goal marketing plan.  
• Accountable for leading annual account planning efforts across accounts within pods/client support teams under their management, ensuring client marketing goals and objectives and clearly defined, documented, and shared with each pod/client support team. 
• Accountable for identifying and driving the presentation of client retail media growth opportunities outside of Amazon (Instacart, Walmart, Criteo, Kroger, etc.) 
• Actively identify new advertising opportunities across Sponsored Ads and DSP to move accounts on a continued growth path and provide recommendations to brand and advertising leads across the organization to help drive business results. 
• Responsible for evangelizing, training, educating and driving innovation in how we use ad management and analytics platforms including Skai and Intentwise.   
• Responsible for evangelizing incremental measurement tools (AMC, OCM) and deploying these tools based on the unique measurement needs of each client 
• Responsibility for day-to-day management and development of Media Specialists direct reports 
• Provide ongoing support, coaching, and mentorship to the sponsored ads media specialist team as a whole, working to instill best practices, drive knowledge sharing and team camaraderie. 
• Partner cross-functionally on initiatives that support the processes and growth of the sponsored ads teams. 
• Responsible for championing and driving adoption of initiatives developed to educate, support and progress the MMS team.  
• Responsible for translating leadership goals within their pod orgs, direct reports and clients. 
• Active contributor and thought leader in ideating and driving initiatives that have an impact on the overall sponsored ads team and on sponsored ads at GO in totality. 
• Actively seek out new Amazon product offerings and BETAs that can be utilized with our clients. 
• Ability to manage through ambiguity and problem solve.  

Knowledge/Skills 

• Lead with consultative approach to grow existing and new businesses. 
• Expertise in sponsored advertising and media planning 
• Search engine marketing, programmatic advertising, digital marketing, and social media experience 
• Excellent written, oral and interpersonal communication skills 
• Client management and relationship building experience 
• Proficiency with Amazon and other retail marketing platforms, including Instacart, Walmart, Target, Criteo/Citrus Ads, Kroger, Macy’s, etc.  
• Proficiency in ad management platforms, Skai and Intentwise preferred 
• Proficiency in Microsoft Office Suite, specifically Microsoft Excel and PowerPoint 
• Ability to analyze large data sets and identify trends to inform the business 

• Post-secondary education or equivalent experience 
• 7+ years of experience with Amazon or other retail media channels 
• 3+ years people management experience  
• Required Amazon Sponsored Ads experience 
• Experience with Amazon Advertising & other retail media channels 
• Proficiency in Excel at an intermediate level in order to efficiently manipulate large sets of data for analysis. 
• Preferred experience: Tableau, Skai, Jungle Scout/Cobalt, Criteo/Citrus Ads and Retailer ad console platforms 

Benefits Description:

• Medical
• Dental
• Vision
• Bonus
• PTO
• 401K

We are currently considering candidates who reside in the following states: CA, CO, CT, FL, GA, IL, IN, KS, LA, MA, MD, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, SC, SD, TN, TX, VA, WA, and WI 

Equal Opportunity Employer 

Sponsorship for work visa unavailable