Social Media Growth & Content Architect (Part-Time)

We’re looking for a Social Media Growth & Content Architect who understands reels virality, creator psychology, and performance-driven content.

Your core responsibility will be to:

• Launch and scale our Reels strategy
• Build and escalate our Creator Program
• Support creative direction across web and campaign assets

This isn’t your typical social media posting role. We’re looking for a partner who can bridge the gap between high-level creative direction and performance-driven results. If you’ve cracked the code on growth and have the case studies to prove it, this is your stage to scale something big.

Key Responsibilities

Reels Strategy & Execution

• Plan and execute high-performing Instagram, Youtube & LinkedIn Reels
• Identify trends early and adapt them to our niche
• Create hooks, scripts, shot breakdowns, and content formats
• Optimize for reach, engagement, and follower growth
• Track performance and iterate based on data

Creator Program Launch & Scale

• Structure and launch CrewBloom’s internal/external Creator Program
• Recruit and onboard creators
• Create content guidelines and virality playbooks
• Develop incentive structures
• Track creator performance and scale what works

Creative Support

• Support website creative direction (headlines, visuals, structure inputs)
• Assist with campaign creatives and content ideas
• Work closely with marketing and design

Requirements

• Proven experience growing social accounts via Reels
• Clear case studies showing virality (with metrics)
• Strong understanding of hooks, storytelling & retention
• Ability to think in formats, not just posts
• Performance mindset (not just aesthetic-focused)
• Strong communication and ownership
• Good command over social media and designing tools

Bonus If You:

• Have built or scaled a creator program before
• Understand B2B and service-based businesses
• Can think strategically beyond just content
  

Minimum Technical and Work Environment Requirements:

• Internet Connection:
• Primary internet connection with a minimum speed of 15 Mbps.
• Backup internet connection with at least 10 Mbps.
• Backup connection must be capable of supporting work during a power outage.

• Primary Device:
• Desktop or laptop equipped with at least:
• Intel Core i5 (8th generation or newer), Intel Core i3 (10th generation or newer), AMD Ryzen 5, or an equivalent processor.
• A minimum of 8 GB RAM.

• Backup Device:
• Must meet or exceed the performance of an Intel Core i3 processor.
• Must be functional during power interruptions.

• A functioning webcam.
• A noise-canceling USB headset.
• A quiet, dedicated home office space.
• Peripherals and Workspace: A smartphone for communication and verification purposes.

Benefits

• Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth.
• Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field.
• Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward.
• Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards.
• Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment.
• Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.