Key Facts

Remote From:

Texas (USA)

Full time

English

Hard Skills

Other Skills

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Collaboration
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Communication
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Leadership
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Analytical Thinking
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Detail Oriented
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Problem Solving

Roles & Responsibilities

Strong cross-functional collaboration and stakeholder management across sales, marketing, trade marketing, supply chain, and key accounts.
Ability to translate strategic plans into actionable in-store execution guidelines and communicate them clearly to field teams.
Experience tracking execution metrics, dashboards, and KPIs to monitor performance and identify improvements.
Excellent communication and problem-solving skills, with a focus on maintaining process consistency and acting as a brand steward.

Requirements:

Act as the communication funnel between Key Account Managers, Category Management, Marketing, and Sales Execution to ensure alignment and readiness for execution at point of sale.
Lead the regional design and communication of merchandising guidelines and promotional execution plans; translate customer strategies into clear field guidelines with Key Account Managers.
Track execution metrics (KPIs, launches, orders) and coordinate with Sales and DSD teams to improve collaboration and strengthen operational discipline.
Serve as a brand steward, ensuring Barcel Gold Standards are understood and applied by Sales Leaders and prepare reports/dashboard summaries of execution performance by region or program.

Job description

In this role, you will act as the bridge between Key Account teams and the Sales Execution team, ensuring that the Execution Strategy comes to life at the point of sale. You will translate plans into actionable steps in collaboration with the Account Managers, validating that merchandising and promotional initiatives align with strategy, and serve as the guardian of process consistency across the account’s programs. Using sales data and field insights, you’ll identify opportunities to improve execution, strengthen communication across functions, and coordinate flawless activation of Barcel initiatives in market.

In your day-to-day activity you will collaborate with Trade Marketing, Supply Chain, Marketing, Sales Planning, Category Management, and Key Account Managers to ensure the end-to-end process for a successful Sales Execution.

Key Responsibilities

• Act as the communication funnel between Key Account Managers, Category Management, Marketing, and Sales Execution to ensure alignment of plans to get ready for execution in point of sale.
• Support the design and lead the communication at a regional level of the implementation of merchandising guidelines and promotional execution plans.
• Partner with Key Account Managers to translate customer-specific strategies into clear execution guidelines for the field. (Walmart, Kroger, Target, 7 Eleven, Circle K, etc.)
• Communicate Barcel Gold Standards and ensure they are understood and applied by Sales Leaders at all levels.
• Track execution metrics (innovation launches, shippers, KPIs, and order tracking) to monitor performance and identify improvement areas.
• Coordinate with Sales and DSD teams to improve collaboration and strengthen operational discipline.
• Identify pain points or inefficiencies in current execution processes and propose practical, data-based solutions.
• Ensure the frontline has accurate, timely information and tools to support excellent in-store execution.
• Prepare and deliver reports and dashboards that summarize execution performance by region or program.
• Serve as a brand steward within the Sales organization, supporting alignment with Barcel’s standards and initiatives.