Creative Strategist

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is an established ecommerce infrastructure company operating in the custom gifting and print-on-demand space. The platform enables ecommerce sellers, creators, and online stores to build and sell customized gift bundles without holding inventory. By combining print-on-demand production with fulfillment and branded packaging, the company allows sellers to create unique products and ship them directly to customers. With more than 200 customizable items available across the platform, the company’s mission is to become the “gifting operating system of the internet,” empowering online sellers to easily create, bundle, and distribute personalized gift products.

Location

Fully remote | 9 AM - 5 PM PST

Role Overview

The Creative Strategist will be responsible for developing creative concepts and marketing narratives that communicate the platform’s value proposition to ecommerce sellers and creators. This role focuses on developing marketing angles, campaign ideas, and content concepts that drive engagement across digital channels. The Creative Strategist will collaborate closely with marketing and content teams to ensure messaging and creative direction align with the company’s growth objectives while leveraging digital storytelling, social media trends, and performance-driven creative strategies.

Key Responsibilities

Creative Strategy & Campaign Development

• Develop creative concepts and campaign ideas that highlight the platform’s capabilities and benefits

• Identify compelling marketing angles that resonate with ecommerce sellers and online creators

• Collaborate with marketing teams to translate strategy into high-performing campaigns

Content Direction & Social Media Strategy

• Guide the development of short-form video content and social media campaigns

• Identify trending content formats and storytelling approaches that drive engagement

• Help shape the brand voice and messaging across marketing channels

Marketing Asset Development

• Work closely with designers, editors, and content creators to develop marketing assets

• Provide creative direction for videos, ads, and promotional content

• Ensure creative output aligns with brand positioning and campaign objectives

Creative Testing & Optimization

• Collaborate with growth marketing teams to test different creative concepts and messaging angles

• Analyze performance data to identify top-performing creative strategies

• Continuously iterate and refine creative approaches based on campaign results

Qualifications

Experience

• 2–4+ years of experience in creative strategy, content marketing, or digital marketing

• Experience working with ecommerce brands, creator platforms, or digital products preferred

Skills

• Strong understanding of social media marketing and content strategy

• Ability to develop compelling creative concepts and campaign ideas

• Experience collaborating with designers, editors, or content teams

• Highly creative with a strong understanding of digital storytelling

• Data-aware and able to balance creative thinking with performance insights

• Comfortable working in a fast-moving startup environment

• Strong communication and collaboration skills

What Success Looks Like

• Consistent pipeline of high-performing creative concepts and campaigns

• Strong engagement across social media and digital marketing channels

• Clear and compelling messaging around the platform’s value proposition

• Creative strategies that support measurable marketing growth

Opportunity

This role offers the opportunity to shape the creative direction of a unique ecommerce platform operating at the intersection of print-on-demand, gifting, and online entrepreneurship. The Creative Strategist will play a key role in defining how the brand communicates with sellers and stands out within the ecommerce ecosystem.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form

• Record a video showcasing your skill sets