Video Content Specialist

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a dynamic brand focused on building long-term authority and trust through strategic, high-quality content across multiple digital platforms. They emphasize depth, clarity, and intentional positioning over surface-level tactics, leveraging both long-form and short-form content to create compounding brand equity. They are seeking a Content Strategist to execute and optimize multi-platform content distribution that strengthens engagement and sustained audience growth.

Location

Remote | 9 AM - 5 PM PST

Role Overview

The Content Strategist will execute the distribution and repurposing of long-form and short-form content across multiple platforms. This role is focused on content execution, including identifying key moments from raw footage, editing and optimizing content for platform-native performance, and ensuring consistent distribution that maximizes engagement, authority, and trust over time.

Key Responsibilities

Content Execution & Optimization

• Review long-form and short-form footage to identify key moments, including hooks, emotional resonance, authority-building insights, and high-retention segments.

• Edit content with a focus on attention economics, optimizing hooks, pacing, and retention psychology to maximize viewer engagement.

• Ensure all content aligns with platform requirements and is optimized for maximum impact, including video length, captions, and visual style.

Content Distribution & Repurposing

• Repurpose a single batch of content into multiple formats for Instagram Reels, TikTok, YouTube Shorts, and LinkedIn.

• Implement a consistent content distribution schedule across platforms to build authority and maintain a steady brand presence.

• Adjust content formatting and timing based on the unique behaviors and preferences of each platform.

Caption Writing & Engagement

• Write compelling, authority-driven captions that encourage conversation and engagement.

• Ensure each piece of content contributes to long-term brand positioning and fosters meaningful audience interaction.

• Avoid surface-level tactics and prioritize depth and clarity in every post.

Performance-Based Refinement

• Monitor and analyze performance metrics, including watch time, retention, saves, shares, comments, and direct messages.

• Continuously adjust and improve content sequencing and framing based on audience behavior, ensuring content builds cohesively over time.

• Refine execution to create stronger compounding effects and long-term brand equity.

Qualifications

Experience

• 4+ years of experience in content distribution, media management, or content execution.

• Proven ability to repurpose long-form content into engaging, high-performing short-form assets.

• Familiarity with platform-native content strategies across Instagram Reels, TikTok, YouTube Shorts, and LinkedIn.

Skills

• Strong editorial judgment and storytelling instincts.

• In-depth knowledge of attention economics, retention psychology, and how platforms reward different behaviors.

• Excellent writing skills, with a focus on crafting authority-building captions.

• Analytical mindset with the ability to make data-driven decisions and refine content based on performance metrics.

What Success Looks Like

• Successfully executing content distribution strategies that drive engagement and build authority over time.

• Continuously improving content quality and performance through data-driven iteration.

• Receiving positive internal feedback on the quality and impact of distributed content across platforms.

Opportunity

This is a strong opportunity for a content specialist who thrives in a fast-paced, multi-platform environment. The Content Distribution Specialist will play a central role in expanding reach and impact by transforming raw content into strategic, optimized assets across channels.

This role offers direct influence on brand growth, continuous learning through performance-driven refinement, and the chance to contribute meaningfully to a dynamic and evolving content ecosystem.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form

• Record a video showcasing your skill sets