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Web Developer – Marketing Team (remote in Poland)

Roles & Responsibilities

  • HubSpot CMS and HubL expertise (essential).
  • Proficiency in HTML5, CSS3, and JavaScript.
  • Experience with Git/version control and integrating AI tools to streamline development workflows.
  • Strategic marketing awareness with CRO, user journeys, funnel logic, and a commercial mindset to align web work with business goals.

Requirements:

  • Own and maintain the HubSpot CMS ecosystem, including custom modules and templates (HubL).
  • Design and optimize high-performing landing pages to drive lead generation and campaign success.
  • Troubleshoot front-end issues and ensure cross-browser and responsive performance.
  • Implement and manage data tracking (GA4, GTM, HubSpot pixels) to support data-driven decision-making.

Job description

Profitroom – Empowering hotels directly

We are seeking a technically strong Web Developer to join our Marketing Team. This role is strategically positioned within Marketing rather than IT, focusing on building, optimizing, and continuously evolving our website to drive lead generation, performance, and revenue growth.

You will take full ownership of our website ecosystem, working primarily within HubSpot CMS. Your key responsibilities will include delivering high-quality landing pages, resolving technical issues, implementing new modules, and proactively improving site performance and conversion rates.

This is not a task-only execution role—we are looking for a professional who understands marketing objectives and can translate them into effective, high-performing web solutions.

Ready to take ownership of our digital growth? If you are a developer who thrives at the intersection of tech and marketing, we want to hear from you. Apply now and let’s build the future of our web presence together!

Daily activities:

  • HubSpot Ownership: Develop, customize, and maintain our ecosystem within HubSpot CMS, including custom modules and templates (HubL).
  • Conversion Optimization: Build and optimize high-performing landing pages to drive lead generation and campaign success.
  • Technical Excellence: Troubleshoot front-end issues, resolve bugs, and ensure seamless cross-browser and responsive performance.
  • Performance & SEO: Proactively improve site speed, Core Web Vitals, and technical SEO to maintain a competitive digital presence.
  • Data & Tracking: Implement and manage tracking (GA4, GTM, HubSpot pixels) to support data-driven decision-making.
  • Growth Collaboration: Partner with Design, Content, and Revenue teams to execute A/B tests, CRO initiatives, and UX enhancements.


Requirements

Technical Expertise:

  • HubSpot Expert: Proven experience with HubSpot CMS and HubL (essential).
  • Core Stack: Proficiency in HTML5, CSS3, and JavaScript.
  • Modern Workflow: Experience with Git/version control and integrating AI tools to streamline development and workflows.
  • Performance Mindset: Skilled in debugging, API integrations, and front-end performance optimization.

Marketing & Strategic Awareness:

  • Strategic Thinking: Deep understanding of CRO, user journeys, and funnel logic. You are highly technical but always keep the "why" behind business goals in mind.
  • Commercial Mindset: Awareness of how web architecture and site performance directly impact lead generation and business growth.
  • Execution & Balance: Ability to balance technical stability and high-speed performance with aesthetic appeal and usability.
  • Proactive Problem-Solving: You don’t wait for a detailed brief; you identify opportunities, propose solutions, and thrive in a fast-paced, impact-driven environment.

Nice to Have:

  • Experience in B2B or SaaS sectors.
  • Hands-on experience running A/B tests and experimentation.
  • Basic understanding of CRM logic and marketing automation.


Benefits

  • Contract Enhancements: earn between 11500 to 17000 PLN on a B2B contract or between 9500 to 14000 PLN gross under the Contract of Employment.
  • Enjoy Work-Life Balance: Embrace a fully remote and flexible work environment.
  • Explore the World: Avail annual 'Work with Us, Travel with Us' vouchers.
  • Grow Your Skills: Access to English language classes along with a dedicated team development fund.
  • Stay Healthy: Benefit from co-financed life and medical insurance, access sports facilities and receive professional mental health support whenever needed.
  • Take Time Off: Get 26 days off with a Contract of Employment and 24 days off break with B2B contracts.
  • Share hospitality: Take  2 extra days off (annually) for CSR activities.
  • Join Celebrations: Participate in company retreats, events, and wedding & baby packs, benefit from our employee referral program.
  • Transparent Culture: Experience a flat hierarchy and open communication channels for transparency.

Recruitment process:

  • Intro call with the Recruiter (up to 45 minutes).
  • Interview with Team Leader (up to 60 minutes).

About Us:

We're a global leader in hospitality software, founded in Poznań, Poland in 2008. We’ve grown to serve over 3,500 customers across five continents, helping hotels and resorts maximize their revenue and guest satisfaction.

We’re passionate about innovation and harnessing the latest technology - including AI-driven solutions - to empower hoteliers. Our award-winning SaaS platform and marketing services are designed to boost bookings, streamline operations, and deliver exceptional guest experiences. At Profitroom, we believe in pushing boundaries, embracing change, and shaping the future of hospitality through technology.



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