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Partner Marketing & Activation Manager

Roles & Responsibilities

  • 3-6 years of experience in marketing, partner marketing, field marketing, or B2B2C environments
  • Experience supporting partner ecosystems or franchise-style networks is a strong plus
  • Strong project management and organizational skills
  • Ability to translate strategy into practical programs and tools with cross-functional collaboration (Growth, Sales, Customer Success, Operations)

Requirements:

  • Develop scalable partner marketing programs and enable partners to market Aescape effectively
  • Create and manage partner marketing toolkits, launch playbooks, templates, and education materials; serve as the marketing point of contact for partner marketing support
  • Lead marketing execution for new partner launches with cross-functional teams (Customer Success, Operations, Growth, Creative) ensuring assets, enablement materials, lifecycle support, and local activation programs
  • Drive partner-driven demand and in-location marketing including signage, digital assets, events, activations, affiliate programs, and promotions to increase awareness, bookings, and utilization

Job description

Aescape is the NYC-based lifestyle robotics company redefining self-care. Backed by $128MM in funding from investors like Valor Equity Partners (an early investor in Tesla and SpaceX), we launched the world’s first-to-market AI-powered robotic massage experience with Equinox in August 2024 and quickly went viral: WIRED, Fast Company, Popular Science, Sports Business Journal, Fortune, Vogue and Bloomberg are only some of the leading publications that have covered our technology, with celebs like Will Smith posting about us. Since then, we’ve announced partnerships with global industry leaders across hospitality, pro sports, corporate wellness, and luxury real estate — with more on the horizon as we supercharge growth.

We're hiring a Partner Marketing & Activation Manager to lead marketing execution across Aescape's partner ecosystem. This role sits at the intersection of marketing, partnerships, and field activation, ensuring partners have the marketing tools, programs, and support needed to successfully launch and grow Aescape within their environments. You will work closely with Customer Success, Growth, and Operations to ensure partner locations are equipped to drive awareness, bookings, and utilization. This role is ideal for someone who thrives in B2B2C environments, enjoys building scalable programs, and can translate brand and marketing strategy into practical tools partners can deploy.

What You’ll Do 

  • Develop scalable partner marketing programs that help partners successfully market Aescape.

  • Create and manage partner marketing toolkits, launch playbooks, templates, and education materials

  • Serve as the marketing point of contact for partner marketing support and execution

  • Lead marketing execution for new partner launches in coordination with Customer Success, Operations, Growth and Creative teams

  • Ensure launches include marketing assets, partner enablement materials, lifecycle support, and local activation programs

  • Design marketing programs that drive awareness and bookings within partner locations.

  • Develop in-location marketing including signage, customer routing programs, digital assets, and experiential materials

  • Support events, demos, and on-site activations that introduce customers to Aescape

  • Build and manager partner-driven demand initiatives such as local marketing activations, affiliate programs, and partner promotions

  • Partner with the Marketing Lead to integrate broader campaigns, content, and lifecycle programs into partner marketing.

  • Identify opportunities to improve partner utilization and demand generation through targeted marketing programs

  • Collaborate with Growth and Customer Success to monitor utilization trends and deploy marketing programs that support partner performance.

What You’ll Bring

  • 3–6 years of experience in marketing, partner marketing, field marketing, or B2B2C environments.

  • Experience supporting partner ecosystems or franchise-style networks is a strong plus

  • Strong project management and organizational skills.

  • Experience working with marketing assets, campaigns, and partner enablement materials.

  • Comfortable working across teams including Growth, Sales, Customer Success, and Operations.

  • A highly organized marketer who thrives in cross-functional environments.

  • Ability to translate strategy into practical programs and tools.

  • Strong project management skills to coordinate multiple launches and initiatives simultaneously.

What’s In It For You 

  • Join a trailblazing tech company anticipated to transform the massage industry

  • The chance to make a difference with a product that empowers healthier and happier living

  • Team culture driven by passion, ambition, empowerment, inclusion, curiosity, and fun!

  • We’ll grow together – your personal and professional growth are equally important

  • An environment that empowers individuals, emboldens teams, and rewards achievement

  • Complimentary massages in our NY HQ and our Partner locations!

  • Medical, vision, and dental insurance covered by us

  • 401k with 4% company match

  • Flexible paid time off and a generous parental leave policy.

  • Working late? Dinner is on us.

  • Competitive salary + bonus. The salary range for the role is $90,000-$120,000.


Begin Your Aescape Career Journey

At Aescape, we're on a mission to redefine self-care for a better world, and we're seeking trailblazers to join us on this journey. We're inspired by individuals who are passionate, driven, and eager to learn. We value diverse perspectives and resourceful, determined individuals who are committed to making a difference. At Aescape, we empower people to reach their full potential, just as our product empowers better living. If you're ready to innovate, create, and make a meaningful impact, we want you on our team. YOUR JOURNEY. YOUR AESCAPE.

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