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Marketing Assistant

Roles & Responsibilities

  • Minimum of 1–2 years of experience in paid marketing, digital media, or campaign operations.
  • Familiarity with Google UAC campaigns or app marketing workflows.
  • Understanding of ad metrics, attribution logic, and performance optimization.
  • Comfortable analyzing data and presenting insights in clear reports.

Requirements:

  • Assist with day-to-day campaign operations across Meta Ads, TikTok Ads, and Google UAC platforms.
  • Build and refresh paid campaigns, ensuring correct targeting, budgeting, and creative setup.
  • Update and maintain detailed reporting dashboards using Google Sheets or Excel (including formulas and performance tracking).
  • Work with Mobile Measurement Partners (MMPs) such as Appsflyer to analyze and validate mobile attribution data.

Job description

This is a remote position.

Our client is looking for a Part-Time Marketing Assistant to support their growing performance marketing and mobile advertising operations. Over the past few years, they have built a strong reputation in the marketing automation and app growth industry, helping global brands scale their digital presence through data-driven campaigns, creative optimization, and innovative ad technology.

This role requires a meticulous, analytical, and dependable professional with hands-on experience in paid social campaigns, reporting, and performance tracking. The ideal candidate is highly organized, comfortable with data, and excited to contribute to fast-paced, tech-driven marketing initiatives.

Responsibilities

  • Assist with day-to-day campaign operations across Meta Ads, TikTok Ads, and Google UAC platforms.

  • Build and refresh paid campaigns, ensuring correct targeting, budgeting, and creative setup.

  • Coordinate with design teams to ensure ad creatives meet campaign objectives and platform standards.

  • Update and maintain detailed reporting dashboards using Google Sheets or Excel (including formulas and performance tracking).

  • Work with Mobile Measurement Partners (MMPs) such as Appsflyer to analyze and validate mobile attribution data.

  • Support client communications by updating performance reports and sharing key metrics.

  • Monitor campaign pacing and performance daily, flagging any discrepancies or optimization opportunities.

  • Stay aligned with U.S. trends, pop culture, and creative directions that influence ad performance.

  • Collaborate with internal teams to test and implement new ideas that improve marketing results.



Requirements

Requirements

  • Hands-on experience with Meta Ads and TikTok Ads campaign management.

  • Knowledge of Mobile Measurement Partners (MMPs) — Appsflyer experience is preferred.

  • Advanced English proficiency (spoken and written).

  • Strong attention to detail and commitment to accuracy.

  • Proficiency with Google Sheets or Excel (including formulas).

  • Ability to work U.S. Eastern Time hours.

  • Strong organizational and multitasking skills, with a proactive attitude.

Qualifications

  • Minimum of 1–2 years of experience in paid marketing, digital media, or campaign operations.

  • Familiarity with Google UAC campaigns or app marketing workflows.

  • Understanding of ad metrics, attribution logic, and performance optimization.

  • Comfortable analyzing data and presenting insights in clear reports.

  • Familiarity with U.S. market trends, entertainment, and online culture.

  • Reliable, detail-oriented, and responsive communicator.



Benefits

  • Part-time, 100% remote position (open to candidates based in Latin America).

  • Opportunity to work with a global marketing team on mobile app and performance campaigns.

  • Flexible, fast-paced environment focused on innovation and collaboration.

  • Exposure to advanced tools, data-driven advertising, and international clients.

  • Room for professional growth and long-term engagement based on performance.



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