Key Facts

Remote From:

Full time

Mid-level (2-5 years)

English

Hard Skills

A/B Testing Keyword Research Campaign Management Training ROI Scale (Map) Performance Analytics Competitive Analysis Amazon SEO Campaign Management Catalogues Conversion Marketing Market Dynamics Amazon Marketplace Campaign Management Cross-Functional Collaboration

Other Skills

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Analytical Skills
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Adaptability
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Communication
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Time Management
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Detail Oriented

Roles & Responsibilities

Minimum 3 years of experience in managing Amazon PPC campaigns, with a demonstrated history of sales growth and conversion optimization
Proficiency in Helium10, Data Dive, Scale Insights, and Amazon Seller Central
Strong analytical skills for making data-informed decisions
Detail-oriented with a focus on delivering high-quality results within tight deadlines

Requirements:

Lead product launches and promotional campaigns to improve keyword rankings and visibility, thus influencing market presence and sales
Develop and implement PPC campaigns on Amazon, ensuring optimal performance
Use data analytics to continually refine campaigns, aiming for increased visibility and sales, and adjust strategies based on performance metrics
Generate comprehensive reports on campaign performance for internal review, enabling data-backed strategic decisions

Talent Hackers

Human Resources, Staffing & Recruiting

About Talent Hackers

Talent Hackers is the first nodal distributed network platform for the search and recruitment of technology and digital professionals based on paid referrals. Through the dynamic distribution of offers, performed by our algorithm, these reach key profiles, activating passive talent, the one that is not actively looking for a job. Nodal technology is based on the data available on the Internet, creating networks of "nodes" over which the offers are distributed. By "nodes" we mean individuals, training centers, social and/or professional networks, communication channels, publications, groups, job boards, forums, blogs and other portals. A "node" can refer to many things. In short, it is there where we are going to impact with the offer because there are professionals who fit with it. And it is through the application of digital marketing techniques, how we impact that talent. Then, our paid referral system is the core of our collaborative model and where its full power is shown, as it allows anyone to share our offers with their contacts and be rewarded if one of their referrals is finally incorporated into the company. When creating an account on Talent Hackers, each user generates a unique code that will be added to the url that they share with their network. This way we can identify the candidates that come through a talent hacker and deliver their reward if the candidate is hired.

Industry: Human Resources, Staffing & Recruiting

Founded: 2018

Company size: 11 - 50

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Job description

About the Role

As the Amazon PPC Manager you’ll lead the successful launch and optimization of Pay-Per-Click (PPC) advertising campaigns on the Amazon platform. Collaborating closely with internal teams and external partners, you’ll craft and execute comprehensive launch strategies aimed at driving traffic, enhancing sales, and maximizing ROI for our products.

Core Tasks:

Lead product launches and promotional campaigns to improve keyword rankings and visibility, thus influencing market presence and sales
Develop and implement PPC campaigns on Amazon, ensuring optimal performance
Conduct thorough keyword research and competitive analysis to shape strategy, based on a deep understanding of market dynamics and competitor actions
Manage daily budgets across multiple brands to maximize return on investment, focusing on cost-effective ad spending
Align PPC strategies with the Senior Brand Manager to achieve brand objectives and adapt to market changes, integrating PPC campaigns with wider marketing initiatives
Regularly engage with the Senior Brand Manager to align PPC activities with company goals, promoting strategic coherence and collaborative planning
Use data analytics to continually refine campaigns, aiming for increased visibility and sales, and adjust strategies based on performance metrics
Stay updated on platform changes and PPC trends to maintain a strategic advantage
Develop A/B testing processes to identify effective ad content and keywords, employing data-driven insights for continuous campaign optimization
Assist in managing the catalog and listings, address advertising and listing issues, and communicate with Amazon to resolve problems
Generate comprehensive reports on campaign performance for internal review, enabling data-backed strategic decisions
Proactively explore new opportunities within Amazon to broaden brand reach/ impact
Ensure adherence to legal and regulatory standards in Amazon sales and advertising

Must Haves:

Minimum 3 years of experience in managing Amazon PPC campaigns, with a demonstrated history of sales growth and conversion optimization
Proficiency in Helium10, Data Dive, Scale Insights, and Amazon Seller Central
Strong analytical skills for making data-informed decisions
Excellent communication abilities, with experience collaborating across departments
Adaptability to thrive in a dynamic and evolving e-commerce environment
Detail-oriented with a focus on delivering high-quality results within tight deadlines
Ability to work Gulf Standard Time