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Social Media Manager for E-Commerce Brand

Role overview

Qualifications

  • Bachelor’s degree in a relevant field
  • 3+ years as a Social Media Manager for a DTC/Shopify/e-commerce brand
  • Exceptional familiarity with Facebook, Instagram, TikTok, LinkedIn, Twitter/X, etc.
  • Solid knowledge of SEO, keyword research, Google Analytics, and Facebook Insights

Responsibilities

  • Develop and execute social media campaigns and schedules from scratch, ensuring brand consistency across all platforms
  • Brainstorm and create/design outstanding content (images, videos/reels, written) for posting
  • Create and implement a content calendar including giveaways, campaigns, collaborations, etc.
  • Continuously track and measure key social media KPIs (impressions, follower growth, engagement, CTR) and provide regular reports to the team

About the company

Pomelo logo

Pomelo

Staffing & Recruiting

Unknown

Company details

IndustryStaffing & Recruiting
Company sizeUnknown

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Job description

ABOUT US

Pomelo places the best offshore talent with leading brands, startups, and agencies across the globe. We enable hard-working and ambitious talent to work remotely from their home countries, while gaining exposure into how the world’s top companies operate.

ABOUT THE ROLE

We’re looking for an experienced Social Media Manager that specializes in SMM for e-commerce brands. You’ll need to have exceptional design and creative skills with a proven track record of amplifying the social media presence, following, and engagement for an e-commerce brand. You’ll be creating content, executing campaigns, managing the community, researching trends, and regularly reporting results back to the team.

KEY RESPONSIBILITIES

  • Develop and execute social media campaigns and schedules from scratch, ensuring brand consistency across all platforms
  • Brainstorm and create/design outstanding content (images, videos/reels, written) for posting
  • Create and implement a content calendar including giveaways, campaigns, collaborations, etc.
  • Continuously track and measure key social media KPIs (impressions, follower growth, engagement, CTR, etc.), while providing regular reports to the team
  • Optimize social media campaigns campaigns using A/B testing and analytics insights
  • Provide outstanding community management by engaging with and responding to social media comments/questions in the brand’s voice and in a timely manner
  • Stay updated with social media trends, best practices, and emerging technologies to continuously improve social media presence
  • Monitor and analyze competitor activity on social media
  • Perform ad hoc administrative, business operations, and special project tasks as needed

QUALIFICATIONS

  • Bachelor’s degree in a relevant field
  • 3+ years as a Social Media Manager for a DTC/Shopify/e-commerce brand
  • Exceptional familiarity and knowledge with Facebook, Instagram, TikTok, LinkedIn, Twitter/X, etc.
  • Solid knowledge of SEO, keyword research, Google Analytics, and Facebook Insights
  • Deep experience using Adobe Creative Suite, Canva, content management systems (CMS), and social media management tools
  • Professional fluency in English with top-tier written, reading, and speaking skills
  • Ability to work in any US time zone, Monday to Friday (8 hours per day)
  • Previous experience working the overnight/graveyard shift
  • Experience with influencer and affiliate management is a plus
  • Nice-to-have: experience with Gmail and Slack

BENEFITS

  • Competitive pay, always in US dollars
  • Work remotely from the comfort of your home
  • Health & wellness benefit
  • Paid holidays and time off
  • Performance and referral bonuses
  • Global exposure to the world’s best companies

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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