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Sales Development Representative (EU Fintech)

Roles & Responsibilities

  • 1–3 years of SDR/BDR experience within European FinTech, payments, neobanks, or digital banking platforms.
  • Proven experience in cold outreach: email sequencing, LinkedIn prospecting, and cold calling, with a data-driven mindset to track KPIs.
  • Fluent English (written and verbal); Russian language skills are a strong advantage.
  • Hands-on experience with CRM systems and sales engagement tools.

Requirements:

  • Identify and qualify high-potential target accounts across Europe and execute outbound campaigns via email, LinkedIn, and phone.
  • Qualify inbound leads through discovery conversations and coordinate discovery calls and product demos for Account Executives.
  • Maintain CRM accuracy and track outreach metrics, while collaborating with marketing to refine ICPs, messaging, and campaign targeting.
  • Develop strong product knowledge across core and advanced financial offerings and continuously test messaging to improve lead-to-opportunity conversion rates.

Job description

The client is a EU-licensed FinTech platform operating since 2018, combining traditional finance and digital asset services for businesses across Europe . Being licensed in Estonia, the company provides payment accounts, cards, crypto wallets, exchange, cross borders payments, payment acquiring and more- in one unified platform .

As commercial expansion accelerates across European markets, they are looking for a Sales Development Representative (SDR) to build and qualify pipeline. This is a high-ownership role for someone who thrives in outbound sales and wants a clear path toward becoming an Account Executive.

🔍 Responsibilities:

  • Identify and research high-potential target accounts across e-commerce, SaaS, crypto-native businesses, trading firms, and digital agencies;

  • Design and execute structured outbound campaigns via email, LinkedIn, and phone across European markets;

  • Qualify inbound leads through discovery conversations and assess product-market fit;

  • Book and coordinate discovery calls and product demos for Account Executives / sales leadership;

  • Maintain CRM accuracy (HubSpot, Salesforce, or similar): lead data, notes, pipeline stages, next steps;

  • Track and optimize outreach performance metrics (volume, response rates, meetings booked, SQLs generated);

  • Collaborate with marketing to refine ICPs, messaging angles, and campaign targeting;

  • Develop strong product knowledge across core and advanced financial offerings to articulate value clearly;

  • Continuously test messaging hypotheses and improve lead-to-opportunity conversion rates.

🎓 Requirements:

  • 1–3 years of SDR/BDR experience within European FinTech, payments, neobanks, or digital banking platforms;

  • Proven experience in cold outreach: email sequencing, LinkedIn prospecting, and cold calling;

  • Strong written and verbal communication skills in English (fluent); Russian language skills are a strong advantage;

  • Hands-on experience with CRM systems and sales engagement tools;

  • Data-driven mindset — you track KPIs, optimize performance, and understand funnel metrics;

  • Curiosity about payments, digital assets, and regulated financial infrastructure;

  • High ownership mentality — comfortable operating in an early-stage, scaling commercial team.

The Employer offers:

  • Remote-first structure across Baltic and Eastern European markets;

  • Competitive base salary + performance-based bonuses tied to lead generation KPIs;

  • Clear progression path toward Account Executive / closing role;

  • Opportunity to sell a regulated, EU-licensed financial platform with strong market credibility;

  • Exposure to cross-border payments, crypto infrastructure, and treasury solutions;

  • High visibility and measurable impact from day one.

If you’re ready to build pipeline in a regulated FinTech environment and grow into a closing role, let’s talk! 🚀

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