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JobRack - Marketing Manager/Specialist

Key Facts

Remote From: 
South Africa
Full time
36 - 48K yearly
English

Other Skills

  • Google Sheets
  • Professionalism
  • Systems Thinking
  • Analytical Thinking

Roles & Responsibilities

  • Proven experience building and running full funnels (ads → landing page → nurture → sale), ideally B2B
  • Hands-on experience with at least one major ad platform (Meta, LinkedIn, Google)
  • Ability to build landing pages using ClickFunnels, WordPress, or similar tools
  • Strong skills in list management, sequences, and broadcasts (ActiveCampaign experience a plus)

Requirements:

  • Campaign Execution: Launching and testing paid offers to generate leads quickly
  • Funnel Development: Building simple funnels that convert leads into hiring clients
  • Content Repurposing: Turning the Offshore Hiring Playbook into high-converting micro-guides and short-form offers
  • Email Marketing: Writing and managing high-performing email campaigns (opt-ins, nurture sequences, newsletters)

Job description

Join Our Team as a hands-on Marketing Manager / Specialist

Full-time | Remote | $3,000–$4,000+/month | CET hours preferred


Hi, I’m Noel, founder of JobRack.

JobRack helps agency owners and entrepreneurs hire brilliant remote team members from Eastern Europe and South Africa. We are a friendly, performance-focused business looking for a marketing specialist to help us grow.

Here’s a quick video from me explaining the role and what success looks like:

👉 https://youtu.be/Golk5CjLUOE?si=_b38tzb8k_wh79NA

Our Core Values:

  • Clarity 
  • Focused speed 
  • Positivity and professionalism
  • Constant improvement 
  • Wowing our clients every time
  • We’re helpful and friendly. 

This is not just a tagline. It’s how we work with each other, our clients and candidates, and even the people we don’t end up working with.

We’re looking for a hands-on, performance-focused, build-it-and-make-it-convert Marketing Manager/Specialist.

You will own the marketing funnel and work directly with me to plan strategy, then execute rapidly, independently, and effectively. Speed and action are highly valued.

Most importantly you know what good looks like. 

You know what a simple, high converting landing page looks like.  You know what a professional and high value e-book or lead magnet looks like. 

Key Responsibilities:

You will own and execute tasks across the full marketing funnel, including:

🚀 Campaign Execution: Launching and testing paid offers (e.g., micro-guides) to generate leads quickly.

🏗️ Funnel Development: Building simple funnels that convert leads into hiring clients.

🔄 Content Repurposing: Turning our 75-page Offshore Hiring Playbook into high-converting micro-guides and short-form offers.

📧 Email Marketing: Writing and managing high-performing email campaigns (opt-ins, nurture sequences, newsletters, etc.).

🤝 Partnerships: Running and tracking newsletter sponsorships and partnership campaigns, including finding new opportunities.

📈 Analysis & Optimization: Tracking metrics, spotting what’s working, and fixing what’s not using GA4, dashboards, and KPIs.

What You'll Own (The Focus):

You’ll be attracting and converting potential prospects to book calls to discuss their hiring needs. Your success will be measured by a variety of metrics that we’ll agree including:

  • Number of leads generated per campaign/channel
  • Email open, click, and conversion rates
  • Number of high-quality referrals and repeat client sales each month

Requirements

To succeed in this role, you must have:

✅ Proven experience building and running full funnels (ads → landing page → nurture → sale), ideally B2B.

✅ Hands-on experience with at least one major ad platform (Meta, LinkedIn, Google).

✅ Ability to build landing pages using ClickFunnels, WordPress, or similar tools.

✅ Strong skills including list management, sequences, and broadcasts (ActiveCampaign experience a plus).

✅ Experience writing or repurposing content for conversion (lead magnets, micro-guides, short-form offers).

✅ Confidence using GA4, dashboards, and KPIs to guide and prioritize work.

✅ Ability to build, launch, and test campaigns without needing a designer or developer.

✅ Bias for speed and action (launch MVPs quickly and iterate).

✅ Recent examples of using AI tools to improve marketing execution.

Bonus Points for:

✨ Experience running newsletter sponsorships and tracking conversion.

✨ Experience working in an agency, SaaS, or service business before

✨ Familiarity with HubSpot, Zapier, and Google Sheets.

✨ Experience with systems to drive referrals and repeat customers.

✨ A personal interest in remote work, hiring, or entrepreneurship.

✨ Knowledge of SEO, PPC and CRO (a plus, not a strict requirement)

As the ideal candidate, you love email and content marketing and actually know how to make it convert.

You think in systems and funnels and dashboards. You’ve got a “let’s figure it out” attitude and you know how to move fast and test things without needing endless meetings!

You’ve got tons of examples of how you’ve done things yourself. You’re hands on every day creating email sequences, landing pages and more. You’ve also got tons of examples of using AI tools to do better work, faster.

Benefits

What’s in it for you?

💰 $3,000–$4,000+/month (on a gross, independent contractor basis)
🌍 100% remote, work from anywhere
🕘 Full-time, with some flexibility
🌴 20 days paid holiday (rising to 25 after one year)
🤒 5 paid sick days per year
✈️ Annual team retreat, opportunity to grow with us, real ownership

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

A quick note on working as an independent contractor:

We hire our team members on an independent contractor basis but that’s just a legal thing. In every way, you’re a real team member. Just please be happy to work in this way - if you need advice on it, apply and we’ll help you figure it out together

This is our typical hiring process - occasionally, it may include extra steps.

🔍 How to shine
• Read the role details carefully.
• Submit a thoughtful, high-quality application.
• Stay responsive - we’ll keep you updated at every stage.

✨ Important notes
• Apply only through JobRack; please don’t contact the company directly.
• We expect a respectful hiring experience - any disrespect means instant disqualification.
• This is a full-time, primary role (no freelancing or second jobs).

❓ New to remote work?
Check out our handy FAQ: jobrack.eu/jobseeker-faq

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