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SMB - Business Development Manager

Roles & Responsibilities

  • 5+ years of sales experience targeting SMBs with a proven ability to meet or exceed quotas
  • Strong SMB sales process expertise (prospecting, relationship-building, closing) and account management
  • Excellent verbal and written communication, negotiation, and stakeholder engagement
  • Bachelor's degree in Business, Marketing, or related field; CRM proficiency

Requirements:

  • Develop and execute a sales strategy focused on acquiring and growing SMB clients within targeted verticals or regions
  • Lead generation and prospecting through multiple channels (inbound, cold calling, networking, events)
  • Manage the full sales cycle from prospecting to closing, including presenting solutions, negotiating contracts, and coordinating implementation
  • Collaborate with marketing and product teams to deliver tailored SMB solutions and ensure smooth post-sale handoff and upsell opportunities

Job description

Client: FayrEdge

They are a Multi-Stakeholder continuous listening platform, powered by GenAI. With Vernacular, Voice feedback capabilities & Predictive analytics, companies can get real time actionable insights for all stakeholders in one place. 

Openings: 08
Location: Remote (Delhi NCR, Mumbai & Bangalore)
Reports To: Sales Head
Department: SMB Sales
Type: Full-Time

Position Overview:
They are seeking a motivated and results-driven SMB - Business Development Manager to lead and manage sales efforts targeting small and medium-sized businesses (SMBs). This role will focus on driving revenue growth by acquiring new SMB clients and managing existing relationships. The ideal candidate will have a strong understanding of the SMB market, excellent sales skills, and a passion for helping businesses grow through tailored solutions.

Key Responsibilities:

  • Sales Strategy & Execution: Develop and execute a sales strategy focused on acquiring and growing SMB clients within targeted verticals or regions.
  • Lead Generation & Prospecting: Proactively identify and engage with prospective clients through various channels, including inbound leads, cold calling, networking, and events.
  • Account Management: Build and maintain strong relationships with existing SMB clients, ensuring their ongoing satisfaction and maximizing opportunities for upselling and cross-selling.
  • Sales Cycle Management: Manage the full sales cycle from prospecting to closing, presenting solutions, negotiating contracts, and ensuring successful implementation.
  • Sales Target Achievement: Consistently meet or exceed monthly, quarterly, and annual sales targets by driving new business and expanding existing accounts.
  • Collaboration: Work closely with marketing, and product teams to deliver tailored solutions to SMB clients and ensure a smooth transition from sales to post-sale implementation.
  • Customer Feedback: Gather and communicate customer feedback to internal teams to improve products, services, and the overall customer experience.
  • Sales Reporting & Forecasting: Provide accurate sales forecasts, track performance metrics, and maintain detailed records of sales activities and client interactions in CRM systems.
  • Team Development (if applicable): Assist in coaching and mentoring junior sales representatives to build a high-performing team and achieve sales goals.

Qualifications:

  • Experience: 5+ years of experience in sales, preferably targeting SMBs, with a proven ability to meet or exceed sales quotas.
  • Sales Skills: Strong knowledge of the SMB sales process, with expertise in prospecting, relationship-building, and closing deals.
  • Communication: Excellent verbal and written communication skills, with the ability to engage and influence business owners and decision-makers.
  • Negotiation Skills: Proven ability to negotiate contracts and manage objections in a way that benefits both the client and the company.
  • CRM Proficiency: Experience using CRM systems to manage sales pipelines, opportunities, and client relationships.
  • Time Management: Strong organizational skills with the ability to manage multiple accounts and sales activities in a fast-paced environment.
  • Education: Bachelor’s degree in Business, Marketing, or a related field (preferred).

Preferred Qualifications:

  • Experience in SaaS, technology, or other high-growth industries focused on SMBs.
  • Knowledge of sales methodologies such as SPIN Selling, Challenger Sales, or Solution Selling.
  • Ability to work independently and as part of a collaborative team.

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