Key Facts

Remote From:

Philippines

Fixed term

Senior (5-10 years)

English

Hard Skills

Other Skills

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Communication
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Leadership
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Teamwork

Roles & Responsibilities

5+ years of experience in SEO with leadership across technical and content SEO.
Strong experience in Category Assessments, turning keyword opportunity maps into strategic execution plans.
Advanced knowledge of technical audits, site migrations, backlinking, and content SEO.
Understanding of omnichannel search including TikTok, YouTube, Instagram, and AI-driven search.

Requirements:

Define and own SEO strategies across audits, revamps, category assessments, and monthly optimization efforts, ensuring integration with editorial and social.
Translate category assessment findings into actionable SEO roadmaps, prioritizing keyword clusters and opportunity spaces.
Oversee implementation of SEO audits, technical fixes, Core Web Vitals improvements, and backlinking initiatives.
Monitor SEO KPIs, partner with data analysts to validate forecasts and adapt to algorithm updates.

Green Park Content

About Green Park Content

Green Park Content (GPC) is a multi-award-winning, global brand publishing agency with hubs in London, Jakarta, Singapore, New York & Sao Paulo. We have the privilege of partnering world-class, iconic, mega-brand clients: including Unilever, Danone, Reckitt, Nestle, Kodak, Eu Yan Sang, Unilever Food Solutions, Sunglass Hut, Havaianas, Knorr, Ricola, Hellman's, Ben & Jerry's, Lipton, PepsiCo, Diageo and RELX. We have also earned the trust of our clients, and use data and insights to help them navigate and make sense of the future, whilst optimising their future growth opportunities. GPC specialises in digital content that connects with the audience, at the right time, in the right way. We bring data-driven insights and expertise in SEO content with exceptional creative execution that drives amazing results.We help brand GPC are in hyper-growth, as SEO is now a strategic priority for progressive clients who want to win at search, maximise their organic traffic, and save millions on paid media. At GPC, our team comprises best-in-the-industry talent, is multi-cultural, ethnically diverse, gender balanced, digital and tech savvy, and we practice the future of work. We are a diverse tribe, connected across multi-function expertise, we are powered by passion, united by purpose, we speak fluent SEO, are client centric and we always go beyond the extra mile to deliver success for our clients. GLOBAL AWARDS - Winner Global Content Awards for Global Content Strategy of the Year 2020 - Winner of The CMA International Content Marketing Awards for Best Use of SEO 2019 & 2020 - Winner of Content Marketing Awards for Best Content Strategy 2020 - Finalist for Content Marketing Awards for Best Use of Video in Content Marketing & Best Use of Content Curation 2020 - Finalist for The Drums Search Awards for SEO – Most Effective Use of Content & Best B2C Campaign 2020 www.greenparkcontent.com www.linkedin.com/company/greenparkcontent www.instagram.com/GPCAsia

Founded: 2018

Company size: 201 - 500

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Job description

Role Overview:

The SEO Manager will lead the planning and execution of search strategies that strengthen brand discoverability, organic growth, and digital authority. Operating across audits, category assessments, strategy development, and ongoing optimizations, the role ensures SEO is integrated into Greenpark’s broader digital ecosystem — working hand-in-hand with content, social, creative, and data teams.

Key Responsibilities

SEO Strategy & Leadership

Define and own SEO strategies across audits, revamps, category assessments, and monthly optimization efforts.
Translate Category Assessment findings into actionable SEO roadmaps, prioritizing keyword clusters and opportunity spaces.
Develop strategies that cover technical SEO, content optimization, backlinking, and omnichannel discoverability.
Ensure SEO strategies are tightly integrated with editorial and social to deliver a unified digital-first approach.

Category Assessment & Opportunity Mapping

Partner with Senior Data Analysts to interpret search universe sizing, opportunity maps, and intent models.
Identify priority keyword categories and high-value themes to drive visibility in both branded and non-branded spaces.
Ensure opportunity areas from Category Assessment directly inform:
- Content calendars (editorial).
- Paid and organic campaign planning (social & media).
- Technical fixes and site structure (web development).
Act as the voice of SEO in ensuring Category Assessments flow into practical execution across Greenpark’s delivery teams.

Execution & Optimization

Oversee implementation of SEO audits, technical fixes, and Core Web Vitals improvements.
Lead keyword research, clustering, and integration into content strategy.
Manage backlinking and domain authority building initiatives.
Ensure readiness for emerging search environments (AI search, social search).

Performance & Growth

Monitor, report, and optimize SEO KPIs across multiple projects.
Partner with Data Analysts to validate forecasts, measure ROI, and refine SEO roadmaps.
Proactively adapt to algorithm updates and shifts in search behavior.

Cross-Functional Integration

Collaborate with Editorial to embed SEO insights into content pillars and production.
Work with Social teams to align keyword insights with amplification strategies.
Serve as a client-facing lead for SEO discussions, ensuring insights and recommendations are clearly communicated.

Skills & Qualifications

5+ years of experience in SEO, with proven leadership across technical and content SEO.
Strong experience in Category Assessments — turning keyword opportunity maps into strategic execution plans.
Advanced knowledge of technical audits, site migrations, backlinking, and content SEO.
Understanding of omnichannel search, including TikTok, YouTube, Instagram, and AI-driven search.
Excellent project management and communication skills for stakeholder alignment.