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Growth Marketer

Roles & Responsibilities

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 2 years of experience in digital marketing, sales support, CRM/automation, or related roles.
  • Hands-on experience with HubSpot CRM and Marketing Automation.
  • Experience with sales sequences, outreach tools, or CRM workflows.

Requirements:

  • Plan, build, and launch multi-channel demand generation campaigns across email, social, paid media, and video, collaborating with content teams to integrate messaging and assets.
  • Support campaign setup, QA, list management, scheduling, data collection, reporting, and trend analysis to optimize outcomes; assist with nurture flows and timely execution.
  • Build, refine, and manage HubSpot-based sales outreach sequences, templates, scripts, automated follow-ups, targeted lists, segmentation, and messaging aligned to ICPs.
  • Maintain marketing technology stacks (HubSpot, landing pages, dashboards) and participate in testing initiatives (A/B tests, send-time experiments, creative variations) to improve performance and attribution.

Job description

We are seeking a proactive and data-driven Growth Marketer to support multi-channel demand-generation efforts within the Digital Marketing & Lead Generation industry. This remote role collaborates closely with leadership, Sales, and Content teams to execute campaigns, optimize performance, and build scalable programs that drive qualified pipelines.

The ideal candidate is detail-oriented, tech-savvy, and passionate about modern growth marketing strategies, with hands-on HubSpot experience and a strong interest in data-backed optimization.

Duties and Responsibilities

Demand Generation & Campaign Execution

  • Assist in building and launching marketing campaigns across email, social, paid media, and video.
  • Collaborate with content teams to integrate messaging, assets, and content into campaigns.
  • Support campaign setup, QA, list management, and scheduling under leadership guidance.
  • Collect performance data, create reports, and track trends to improve campaign outcomes.
  • Support marketing nurture flows by loading content, managing workflow steps, and ensuring timely execution.

Sales Outreach & Sequences

  • Build, refine, and update sales outreach sequences in HubSpot, including templates, scripts, and automated follow-up workflows.
  • Prepare targeted lists, segment audiences, and align messaging with ICPs and campaign goals.
  • Monitor sequence performance and recommend messaging, timing, and segmentation improvements.
  • Assist with A/B testing subject lines, messaging variations, and sending strategies.
  • Prepare outreach cadences for events, product pushes, and targeted account lists.

Website, SEO/AEO & Conversion

  • Assist with web page updates, CTA placement, form creation, and landing-page optimization.
  • Help prepare content updates and digital assets to improve search visibility and conversion rates.
  • Convert existing content (blogs, videos, etc.) into outreach- and campaign-ready assets.

Marketing Technology & Optimization

  • Use HubSpot and related tools to build workflows, landing pages, dashboards, and automated programs.
  • Maintain clean data for outreach, reporting, segmentation, and attribution.
  • Participate in testing initiatives—including A/B tests, send-time experiments, and creative variations—to improve performance across channels.

Requirements

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Minimum of 2 years of experience in digital marketing, sales support, CRM/automation, or similar roles.
  • Hands-on experience with HubSpot CRM and Marketing Automation.
  • Experience with sales sequences, outreach tools, or CRM workflows.
  • Basic understanding of email outreach, digital campaigns, SEO, and social media marketing.
  • Strong organizational skills and the ability to manage recurring tasks with accuracy.
  • Basic reporting or analytical experience (e.g., building dashboards).

Preferred Qualifications

  • Experience with multi-channel demand-generation programs.
  • Knowledge of marketing automation best practices, segmentation, and lifecycle marketing.
  • Familiarity with A/B testing frameworks and performance optimization.
  • Exposure to paid media, website optimization, or content repurposing workflows.

Benefits

Hireframe provides nearshore and offshore staffing solutions, operating as a remote-first organization with team members located in the United States, Mexico, and the Philippines. Our robust benefits package includes:

  • Permanent remote work flexibility
  • Paid Time Off
  • Health Maintenance Organization (HMO) coverage
  • Annual performance bonuses
  • Dedicated coaches offer an extra channel of support and skill-building
  • Opportunities for professional growth

At Hireframe, we cultivate a supportive environment that fosters professional development and success, ensuring our team members thrive in their careers.

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